Lilly Expands Disease Management Program to Reach Growing Asian-American Population
October 29 2009 - 10:30AM
PR Newswire (US)
Health Education Answers, an interactive online program, is now
available in Mandarin INDIANAPOLIS, Oct. 29 /PRNewswire-FirstCall/
-- To expand its patient education outreach, Lilly is translating
portions of its award-winning Health Education Answers program, an
online health and wellness tool, into Mandarin - one of the most
common languages spoken by Asian-Americans. This will provide
easy-to-access, interactive health information to Asian-Americans -
one of the fastest growing ethnic groups in the United States, with
an annual growth rate of 5.2 percent.(1) By the year 2050, the
Asian-American population is expected to increase to 37.6 million,
comprising 9.3 percent of the U.S. population.(2) Already available
in Spanish and English, Health Education Answers is a Web-based
program designed to help managed care and public payer
organizations further drive the standard of patient care through
educational outreach. Patients accessing the program can progress
through several health and disease management modules, including
ADHD, Bipolar Disorder, Depression, Diabetes, Diabetes
Complications, Manage Your Weight, Medication Safety, Men's Health,
Schizophrenia, Smoking & Addictions, and Women's Health. The
Diabetes, Women's Health and Smoking & Addictions modules are
now available in Mandarin, and Lilly plans to translate the
remaining modules in the future. The Health Education Answers
program addresses some of the most prevalent health conditions of
Asian-Americans. According to several studies, Asian-Americans are
almost twice as likely to develop diabetes as the general
population in the United States.(3) In addition, Asian-Americans
have had greater communication difficulties with their physicians,
less access to preventative services and chronic disease care, and
decreased satisfaction with the quality of their health care.(4)
"By providing Health Education Answers in Mandarin, the program
will reach a broader Asian-American audience and offer them an
interactive, easy-to-use tool to learn about health and wellness,"
said Alex M. Azar II, vice president, Lilly USA. "For nearly a
decade, Lilly has funded disease management programs to help
improve patient care and reduce overall health care costs. We're
proud to continue this outreach by expanding the Health Education
Answers program to address the needs of Mandarin-speaking
patients." About Health Education Answers Health Education Answers
is based on research-supported patient education material that
adheres to national clinical guidelines. This tool educates
patients on several health areas, including proper diet and
exercise, healthy habits to teach kids, and simple steps to help
individuals and families prevent illness. The program also includes
an optional health risk assessment, which helps patients identify
and understand their individual health needs and at-risk behaviors.
Based on the results, Health Education Answers directs patients to
the most applicable education modules that provide tips for
improvement. Awards and Recognition In 2008, Health Education
Answers received Health Information Product Certification from the
National Committee for Quality Assurance (NCQA) for the Health Risk
Appraisals and Interactive Consumer Health Tools certification
options. NCQA is a private, nonprofit organization dedicated to
providing health care quality information in order to help
consumers, employers and others make more informed health care
choices. Lilly was the first pharmaceutical company in the nation
to receive this NCQA program status. In addition, Health Education
Answers received the 2009 Health Care Standard of Excellence Award
from the Web Marketing Association. The annual WebAward Competition
recognizes the people and organizations responsible for developing
some of the most effective Web sites on the Internet today.
Additional Lilly Disease Management Programs In addition to Health
Education Answers, Lilly provides disease management information to
multicultural populations through a variety of outreach efforts,
including: -- Multicultural Health Care: A Quality Improvement
Guide - a free tool and resource library for health care
organizations that wish to reduce health disparities among the
diverse communities they serve. The collaboration between Lilly and
the National Committee for Quality Assurance walks organizations
through four comprehensive steps for implementing a quality
improvement process - assessment of gaps, development of a
step-by-step plan to address needs, implementation of initiatives
and evaluation of outcomes. -- Fearless African Americans Connected
and Empowered (F.A.C.E.) Diabetes Campaign - a grass-roots movement
empowering African Americans to help individuals, families and
neighborhoods overcome key barriers to success in living with
diabetes. The campaign implements a series of practical and
sustainable programs, which help foster behavioral and attitudinal
changes in areas critical to managing diabetes, such as nutrition
and cooking, physical activity, health and overall well-being.
Additional information about Lilly's disease management programs is
available on lillyforbetterhealth.com. About Eli Lilly and Company
Eli Lilly and Company, a leading innovation-driven corporation, is
developing a growing portfolio of pharmaceutical products by
applying the latest research from its own worldwide laboratories
and from collaborations with eminent scientific organizations.
Headquartered in Indianapolis, Ind., Lilly provides answers -
through medicines and information - for some of the world's most
urgent medical needs. Additional information about Lilly is
available at http://www.lilly.com/. (1) Asian-American Health
Initiative, "Asian-Americans." Web site:
http://www.aahiinfo.org/english/asianAmericans.php. Accessed
September 17, 2009. (2) United States Department of Commerce - U.S.
Census Bureau. "Census Bureau Projects Doubling of Nation's
Population by 2100." January 13, 2000. Press release. (3) Joslin
Diabetes Center, "Asian-Americans and Diabetes. Web site:
http://www.joslin.org/managing_your_diabetes_4307.asp. Accessed
September 15, 2009. (4) Hughes, Dora, "Quality of Health Care for
Asian-Americans," The Commonwealth Fund 2001 Health Care Quality
Survey. March 2002. (Logo:
http://www.newscom.com/cgi-bin/prnh/20031219/LLYLOGO )
http://www.newscom.com/cgi-bin/prnh/20031219/LLYLOGO
http://photoarchive.ap.org/ DATASOURCE: Eli Lilly and Company
CONTACT: Janice Chavers of Eli Lilly and Company, Office:
+1-317-651-6253; Cell: +1-317-612-4974,
Copyright