The Press-Enterprise Broadens Its Commitment to Local News
June 02 2008 - 11:00AM
PR Newswire (US)
RIVERSIDE, Calif., June 2 /PRNewswire/ -- As a result of a
three-month series of interviews with readers and subscribers, The
Press-Enterprise will publish two local sections -- Local and Local
Plus -- beginning June 3, 2008. Two local sections offer more of
what matters to local residents as the multimedia company continues
to provide the best coverage of the news its readers cannot get
anywhere else. The Local section will feature the significant news
and events of the day, zoned to target a specific geographic area.
As one of the last sections to hit the presses, it will contain the
late-breaking news of the day. This section also will showcase
other zone-specific information, such as community news and
activities, upcoming events, volunteer opportunities, editorials
and legal advertising. The Local Plus section was the result of a
reorganization and reprioritization of existing content driven by
readers' overwhelming desire for more local news. Local Plus will
replace the Your Life section in The Press-Enterprise to
accommodate the increased prominence of local news. The use of wire
stories has been scaled back in exchange for more content from
local sources, and some of the most popular features from Your Life
will be moved to the new Local Plus section. Along with these new
improvements, The Press-Enterprise will be adjusting its deadlines
and pressruns to ensure its readers the earliest home delivery of
any newspaper in Southern California: 5 a.m. on weekdays, and 6:30
a.m. on weekends and holidays. "The current economy -- combined
with the acceptance of new media and changes in how people get
their news -- compelled us to carefully evaluate our product
offering," says Ron Redfern, publisher and chief executive officer
of The Press-Enterprise. "The price of newsprint has increased more
than 25 percent and, like other newspapers across the country, The
Press-Enterprise can no longer afford to simply add more pages when
we want to add more news. To maintain and expand our local
coverage, what readers value most, we must be more responsive to
the economy and our readers and more selective about our content."
Maria DeVarenne, editor of The Press-Enterprise, said, "We have
designed a more relevant, more useful newspaper for our readers and
the communities we serve. While the Your Life section is going
away, its most popular content will be relocated in the Local Plus
section. As a result of the content reorganization, we have
increased the prominence of our local news offering. These
improvements allow us to present more local news across a wider
range of geography, interest and life circumstances. This is the
news our readers have told us they value most." About The
Press-Enterprise Company The Press-Enterprise Company, a
Riverside-based subsidiary of Belo Corp., is a multimedia company
serving Inland Southern California. The company publishes news and
information in print and online via The Press-Enterprise, the
region's largest daily newspaper with 164,189 Monday through Friday
circulation and 172,730 Sunday circulation; PE.com, the region's
largest local online Web site; and, more than 30 micro-local
community-based Web sites. Other print and online products include:
The Business Press, a weekly business journal; La Prensa and El D,
weekly Spanish-language newspapers serving the region's diverse
Hispanic community; and the advertising publications PE.cars,
PE.homes, PE.WOW, PE.jobs and Savings Express. About A. H. Belo
Corporation A. H. Belo Corporation (NYSE:AHC) headquartered in
Dallas, Texas, is a distinguished news and information company that
owns and operates four daily newspapers and 12 associated Web
sites. A. H. Belo publishes The Dallas Morning News, Texas' leading
newspaper and winner of eight Pulitzer Prizes since 1986; The
Providence Journal, the oldest continuously published daily
newspaper in the U.S. and winner of four Pulitzer Prizes; The
Press-Enterprise (Riverside, Calif.), serving southern California's
Inland Empire region and winner of one Pulitzer Prize; and the
Denton Record-Chronicle. The Company publishes various specialty
publications targeting niche audiences, young adults and the
fast-growing Hispanic market. A. H. Belo also owns direct mail and
commercial printing businesses. Additional information is available
at http://www.ahbelo.com/ or by contacting Maribel Correa,
director/Investor Relations, at 214-977-2702. DATASOURCE: The
Press-Enterprise Company CONTACT: Art Bueno of The
Press-Enterprise, +1-951-368-9600, fax, +1-951-368-9020, Web site:
http://www.pe.com/ http://www.ahbelo.com/
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