Optimum Announces Update on Carriage Negotiations With Nexstar; Offers Customers Solutions to Keep Watching Their Local Broadcast Stations
January 10 2025 - 5:12PM
Business Wire
Optimum Customers Can Visit
Optimum.com/Nexstar for Details
Despite Optimum’s best efforts to reach a fair and reasonable
agreement with Nexstar, the owners of multiple broadcast stations,
their content has been removed from Optimum TV lineups, effective
5:00PM ET today.
Optimum offered an extension to keep Nexstar’s content on the
air while we continued to negotiate to reach a fair deal for our
customers, but Nexstar refused.
Optimum issues the following statement on its carriage
negotiations with Nexstar and customer-friendly options available
to Optimum customers:
“Unfortunately, Nexstar is using an anti-consumer negotiation
tactic – tying local channels to less popular ones – requiring
Optimum and its customers to pay for channels like NewsNation,
which has essentially no viewership, in order to continue carrying
Nexstar broadcast stations in various markets across the
country.
To illustrate the absurdity of this demand, we note that in any
given month, 90% of customers – more than 1.2 million – never tune
in to NewsNation, making it unfair to force customers to pay tens
of millions of dollars for content they never watch and hold them
hostage to force carriage of broadcast stations. Despite
NewsNation’s shockingly low viewership, Nexstar has taken this one
step further by demanding expanded distribution of the channel to
hundreds of thousands more customers, requiring that even more
customers who don’t watch it are made to pay for it.
Plus, Nexstar is demanding exorbitant rates, the highest of any
broadcasting group.
Nexstar’s "all or nothing" approach of price gouging customers
by forcing them to pay for content they don’t want and bundling
different stations and channels together into the same negotiations
– despite their varied programming and audiences across different
states – is in no one’s best interest but their own.
Optimum values local programming and understands that viewers in
New York do not watch the same content or have the same interests
as viewers in Texas, Arkansas, or California, so it is
unreasonable, anti-local, detrimental to customers, and unfair for
Nexstar to demand unrelated and contrasting content carriage.
We remain open to continued negotiations with Nexstar to reach a
fair new deal to restore their programming on Optimum TV lineups.
In the meantime, customers who are looking to watch Nexstar-owned
content can continue to do so for free over the air with an antenna
or visit www.optimum.com/nexstar to learn more about the solutions
Optimum is making available.”
Steps for Customers to Take:
- Customers can rest assured – Optimum has video solutions so
that customers can continue watching ABC, NBC, FOX, CBS and/or the
CW. Chat with us or go to www.optimum.com/nexstar to learn
more.
- Consumer viewing habits have changed dramatically over the last
few years and gone are the days of one-size-fits-all content
packages, so Optimum is tailoring its offerings to meet customer
needs individually. Optimum brings consumers a wide range of
options that provide choice, flexibility and value.
- Optimum teams are ready to help customers find the best
packages for them. Call us at 866-347-4784, chat with us or visit
www.optimum.com/nexstar to learn more.
About Optimum Optimum is a brand of Altice USA, one of
the largest broadband communications and video services providers
in the United States, delivering broadband, video, mobile,
proprietary content and advertising services to approximately 4.6
million residential and business customers across 21 states. The
company operates Optimum Media, an advanced advertising and data
business, which provides audience-based, multiscreen advertising
solutions to local, regional and national businesses and
advertising clients. Altice USA also offers hyper-local and
international news through its News 12 networks.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20250110584837/en/
Media:
Heather Besler (631) 660-8321 Heather.Besler@optimum.com
Erin Smyth (917) 565-2480 Erin.smyth@optimum.com
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