Mondelēz International Makes Progress Toward Packaging Goals with Advanced Recycling Technology in Triscuit Packaging*
September 18 2024 - 9:05AM
Mondelēz International has announced today that it will source
plastic linked to advanced recycling technology (also known as
chemical or molecular recycling) for the production of packaging
across the majority of SKUs for its Triscuit Crackers in the U.S.
and Canada. Triscuit is an iconic snacking brand with a history and
heritage dating back more than a century. Through this initiative,
the Triscuit brand is contributing to the sourcing of recycled
plastics via the ISCC mass balance approach, helping to support a
more circular pack economy in the U.S. and Canada. This contributes
to Mondelēz International’s goal of achieving about 5% recycled
plastic content by 2025**. In the past, soft plastic packaging has
been considered a single-use material. By adopting this advanced
recycling technology, Triscuit fans can snack easier knowing that
the brand is playing a role in helping reduce plastic waste.
As part of this effort, up to 50% of the plastic
used in the protective bag-in-box liner films can be attributed to
plastic sourced from advanced recycling technology through the ISCC
PLUS certified mass balance approach. This advancement complements
the current outer box used in Triscuit cracker packaging, which is
already made from 100% recycled paperboard (35% post-consumer
recycled content), promoting a more sustainable packaging structure
for Triscuit crackers overall. Through this investment, the
Triscuit brand aims to divert over one million pounds of plastic
waste from landfills per year.
“We are excited to implement this innovative
technology for Triscuit cracker packaging,” said Caitlin Schell,
Marketing Director for the Triscuit brand. “The Triscuit brand
supports Mondelēz International’s strategic focus of working toward
driving change where the world needs it most. By embracing advanced
recycling technology for our product, we are not only helping to
reduce reliance on fossil materials but also helping to support the
company’s longer-term aim for a more circular economy for packaging
at large.”
“We believe that sourcing material linked to
advanced recycling technologies (mass balance) helps send a signal
to the broader industry and can help to drive collection,
sortation, and processing of more plastic waste,” said Lou Fenech,
Research Fellow, Packaging Sustainability at Mondelēz
International. “We strive to continually enhance our packaging with
the aim of supporting a more circular economy for packaging. We do
this through reducing and evolving packaging, improving systems,
and leveraging innovative partnerships.”
The new Triscuit brand packaging is now
available in supermarkets in the U.S. and Canada. Mondelēz
International has partnered with packaging and plastics industry
leaders Berry Global Group, Inc. (NYSE: BERY) and LyondellBasell
(NYSE: LYB) on this effort, whose manufacturing sites have been
officially certified by ISCC PLUS.
Beyond sourcing ISCC PLUS certified packaging,
the Triscuit brand has continued to make progress toward becoming a
more sustainable brand. The brand´s ambition is to source the wheat
used in its crackers more sustainably, make packaging better for
both the people and planet, and give back to the American
communities, including the farmers who grow the wheat found in
Triscuit brand crackers.
The brand has actively worked to gather on-farm
data to improve measurement of environmental metrics like water and
greenhouse gas (“GHG”) emissions while identifying key impact areas
for improvement in both precision and conservation agriculture. The
Triscuit brand has and will continue to support Joint Monarch
Venture to help monarch butterfly conservation. Through this
partnership, the brand enables habitat conservations, including
restoring and enhancing pollinator habitat within farmlands where
wheat sourced for Triscuit crackers is grown.
In addition to these efforts, the Triscuit brand
is focused on supporting America’s future farmers. In 2023, the
brand donated $100,000 to Michigan State University’s agricultural
program.
To learn more about the Triscuit brand and these
efforts, visit Triscuit.com and @Triscuit on Instagram.
About Triscuit
CrackersFor over 100 years, Triscuit Original
Crackers have started with 100% whole grain wheat, oil, and salt.
The Triscuit brand is committed to crafting delicious crackers that
align with consumer preferences. The entire portfolio of Triscuit
Crackers is Non-GMO Project Verified, and the "Non-GMO Project
Verified" butterfly logo is clearly labeled on all packaging. Visit
triscuit.com for more information.
About Mondelēz
International Mondelēz International, Inc. (Nasdaq:
MDLZ) empowers people to snack right in over 150 countries around
the world. With 2023 net revenues of approximately $36 billion,
MDLZ is leading the future of snacking with iconic global and local
brands such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop
biscuits and baked snacks, as well as Cadbury Dairy Milk, Milka and
Toblerone chocolate. Mondelēz International is a proud member of
the Standard and Poor’s 500, Nasdaq 100 and Dow Jones
Sustainability Index. Visit www.mondelezinternational.com or follow
the company on X at x.com/MDLZ.
About Berry
At Berry Global Group, Inc. (NYSE: BERY), we create innovative
packaging solutions that we believe make life better for people and
the planet. We do this every day by leveraging our unmatched global
capabilities, sustainability leadership, and deep innovation
expertise to serve customers of all sizes around the world.
Harnessing the strength in our diversity and industry-leading
talent of over 40,000 global employees across more than 250
locations, we partner with customers to develop, design, and
manufacture innovative products with an eye toward the circular
economy. The challenges we solve and the innovations we pioneer
benefit our customers at every stage of their journey. For more
information, visit our website, or connect with us
on LinkedIn or X.
About LyondellBasell We are LyondellBasell
(NYSE: LYB) ― a leader in the global chemical industry creating
solutions for everyday sustainable living. Through advanced
technology and focused investments, we are enabling a circular and
low carbon economy. Across all we do, we aim to unlock value for
our customers, investors and society. As one of the world's largest
producers of polymers and a leader in polyolefin technologies, we
develop, manufacture and market high-quality and innovative
products for applications ranging from sustainable transportation
and food safety to clean water and quality healthcare. For more
information, please visit www.lyondellbasell.com or follow
@LyondellBasell on LinkedIn.
*Attributed to the ISCC certified mass balance
approach. For more information please refer to the mass balance
section of the ISCC website.**We aim to regularly and transparently
report our progress. You can find additional details on Mondelēz
International's ESG goals and reported information within the About
This Report section of our 2023 Snacking Made Right ESG
Report.
Contact: |
news@mdlz.com |
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+1 847 943 5678 |
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