TORONTO, Oct. 23, 2019 /CNW/ -- Cision (NYSE: CISN)
today announced that its next generation Cision Communications
Cloud is now available in Canada.
The updated Cision Communications Cloud platform delivers an
improved user experience, more intelligent and interactive
reporting, and better campaign execution for PR and communications
teams. Combining these new features with Cision's exclusive
Canadian content and data, enables PR professionals to use the
platform's best-in-class monitoring and analytics to more
fully understand the media and influencer landscape in Canada.
"After seeing the success that Cision's U.S. clients are already
having with the next generation Communications Cloud, we're excited
to introduce the upgraded platform to Canada," said Nicole
Guillot, Cision President of Canada. "We look forward to seeing how these
updated capabilities benefit our Canadian clients and help the
market as a whole to modernize their communications programs."
With the next generation Cision Communications Cloud, comms
teams will now have the following enhanced capabilities:
- Fast, flexible monitoring and analytics: The Cision
Communications Cloud brings new earned media monitoring and
analytics to every step of the comms workflow – from influencer
discovery to business results reporting. The new functionality
includes unlimited dashboards, real-time alerts, AI-powered
insights, image monitoring, and social listening.
- Engage audiences personally and at scale: The Cision
Communications Cloud features the largest contact database
available to PR pros, with more than 1.4 million media profiles,
outlets, and opportunities, along with more than 1 billion social
influencer profiles, all searchable by interest, expertise, and
audience demographics. Innovative media pitch solutions, G Suite
and Office 365 integration, and social campaign management are also
available.
- Integrate earned and paid media campaigns: With Cision
Impact, a suite of products in the Communications Cloud that prove
and build on the value of earned media, comms pros can finally
measure true earned media reach across millions of online
publications. They can also now better understand audiences that
consume earned media, create personas, and retarget potential
customers with paid advertising.
In addition, clients in Canada
will have exclusive features including:
- Integration of exclusive Canadian content, including The Globe
and Mail and Report on Business, Toronto Star Newspapers Limited
(including the Toronto Star, 6 Metroland dailies and over 70
regional weeklies); Black Press Group Limited publications
(including 7 community dailies and 90 community weeklies), The
Chronicle Herald, La Presse, Le
Soleil, Le Devoir, Les Affaires and more.
- Integration of Canadian media reach data from Numeris and
ViviData.
The next generation Cision Communications Cloud is currently
available in Canada and
the United States and will be
available in other markets soon. To learn more, please
visit www.cision.ca.
About Cision
Cision Ltd (NYSE: CISN) is a leading global provider of earned
media software and services to public relations and marketing
communications professionals. Cision software allows users to
identify key influencers, craft and distribute strategic content,
and measure meaningful impact. Cision has over 4,800 employees with
offices in 22 countries throughout the Americas, EMEA, and APAC.
For more information about its award-winning products and services,
including the Cision Communications Cloud, visit www.cision.ca and
follow Cision on Twitter @CisionCA.
Media Contact:
Rebecca Dersh
PR & Earned Media Manager, Cision
cisionpr@cision.com
SOURCE Cision