Cinemark Celebrates its All-Time Best September Domestic Box Office Weekend, Driven by Beetlejuice Beetlejuice
September 09 2024 - 8:15AM
Business Wire
Consumer enthusiasm for the follow-up to the
cult classic summoned the exhibitor’s best-ever September opening
weekend for a title.
Moviegoers sought to maximize their
neitherworldly adventure, which also conjured record-breaking
premium format and concessions results for a September weekend.
Cinemark Holdings, Inc. (NYSE: CNK), one of the largest and most
influential theatrical exhibition companies in the world, today
announced that the company achieved its all-time best September
domestic box office weekend driven by Beetlejuice Beetlejuice,
which also was the company’s biggest domestic opening weekend box
office for a September title. With moviegoers seeking to maximize
their neitherworldly adventure, the company also set September
weekend records within food and beverage offerings and premium
formats.
“The juice was certainly loose as Beetlejuice Beetlejuice,
married with vibrant consumer enthusiasm for shared, theatrical
experiences, drove Cinemark’s best domestic September box office
weekend of all time, while conjuring up concessions and premium
format records,” said Sean Gamble, Cinemark President and CEO.
“This past weekend provided yet one more example of strong,
sustained moviegoing momentum when compelling content is brought to
the big screen, and we congratulate our partners at Warner Bros.,
all of the filmmakers who brought Beetlejuice back to life, and our
entire Cinemark team for delivering these fantastic results.”
In addition to a record-breaking box office, fans were singing
“Day-O” for the irresistible concessions and themed merchandise,
which drove the exhibitor’s best-ever September weekend concession
results. The ghost with the most also helped Cinemark deliver
September-best weekend results across premium formats such as
Cinemark XD, the world’s No. 1 exhibitor-branded premium large
format, and D-BOX motion seats, as moviegoers sought out the
immersive, theatrical environment to experience the nostalgia of
Beetlejuice.
Moviegoing enthusiasm is expected to continue through the end of
the year and beyond with many highly-anticipated films hitting
Cinemark’s big screens, including, Transformers One on September
14, Joker: Folie à Deux on October 4, Venom: The Last Dance on
October 25, Gladiator II and Wicked on November 22, Moana 2 on
November 27, Kraven the Hunter on December 13, Mufasa: The Lion
King and Sonic the Hedgehog 3 on December 20, and more.
Alongside the sight and sound technology that cannot be
replicated at home, Cinemark gives moviegoers the star treatment
with its fan-favorite loyalty program, convenient concessions
ordering and online merchandise store. Cinemark Movie Rewards
awards movie lovers with one point for every dollar spent at a
Cinemark theater, and fans can level up to Cinemark Movie Club, a
monthly membership program with star-studded benefits such as a
monthly movie credit with no rollover and no expiration, a 20
percent discount on concessions and more. Snacking has never been
easier at Cinemark, with advanced mobile ordering for easy pick up
within the theater and third-party delivery partnerships with
DoorDash, Grubhub and Uber Eats, to ensure customers can enjoy
their favorite movie theater concessions whenever and wherever the
craving hits. And, shopcinemark.com makes it simple for super fans
to purchase great movie merchandise at any time.
For full details about the Cinemark moviegoing experience, visit
Cinemark.com or download the Cinemark app. Click HERE for general
Cinemark images and b-roll.
About Cinemark Holdings, Inc.
Cinemark Holdings, Inc. (NYSE: CNK) provides extraordinary
out-of-home entertainment experiences as one of the largest and
most influential theatrical exhibition companies in the world.
Based in Plano, Texas, Cinemark makes every day cinematic for
moviegoers across more than 500 theaters and 5,500 screens,
operating in 42 states in the U.S. (308 theaters; 4,303 screens)
and 13 South and Central American countries (194 theaters; 1,405
screens). Cinemark offers guests superior sight and sound
technology, including Barco laser projection and Cinemark XD, the
world’s No. 1 exhibitor-branded premium large format;
industry-leading penetration of upscale amenities such as expanded
food and beverage offerings, Luxury Lounger recliners and D-BOX
motion seats; top-notch guest service; and award-winning loyalty
programs such as Cinemark Movie Club. All of this creates an
immersive environment for a shared, entertaining escape,
underscoring that there is no place more cinematic than Cinemark.
For more information, visit https://ir.cinemark.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240909099591/en/
Media: Julia McCartha pr@cinemark.com Investors: Chanda
Brashears investors@cinemark.com
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