Sprinklr Announces Local Data Hosting Solution in the Kingdom of Saudi Arabia with Google Cloud
March 11 2024 - 1:00AM
Business Wire
Sprinklr (NYSE: CXM), the unified customer experience management
(Unified-CXM) platform for modern enterprises, today announced its
continued expansion in the middle eastern market with the launch of
a local data hosting solution for the Sprinklr platform in the
Kingdom of Saudi Arabia (KSA) hosted on the Google Cloud. Customers
now have the option to host data in Saudi Arabia through Sprinklr’s
hosting services provider. Sprinklr also provides hosting solutions
in the US on Google Cloud. By hosting data in Saudi Arabia,
Sprinklr will enable customer compliance with security, privacy,
and governance regulations in the region.
“The ability to host data in Saudi Arabia will help Sprinklr
continue to rapidly expand our business, deliver a high level of
service, and meet the data hosting requirements of our customers in
the region,” said Senior Vice President of Growth Markets at
Sprinklr, Haitham Elkhatib. “Sprinklr is the first customer
experience platform with local hosting in Saudi Arabia on Google
Cloud, which we believe provides a clear competitive advantage and
makes Sprinklr the customer experience platform of choice for
regional leaders working to digitally transform their organizations
and unify the front office.”
Sprinklr continues to expand rapidly across key growth markets
in the Middle East, Africa, and Asia-Pacific. With a local data
hosting solution, customers in Saudi Arabia can now more easily tap
into the benefits of Sprinklr’s AI-powered platform, including
Sprinklr AI+ with generative AI capabilities for customer service,
insights, social media management, and marketing that is built with
enterprise-level governance, security, and data privacy.
Abdul Rahman Al Thehaiban, Google Cloud’s Managing Director
for Middle East, Turkey and Africa said, “Google Cloud is
delighted to partner with Sprinklr in its expansion into the
Kingdom of Saudi Arabia. This collaboration, which comes shortly
after the integration of the Sprinklr AI+ platform with Google
Cloud's Vertex AI, further demonstrates our shared commitment to
enabling secure and compliant data solutions. By hosting Sprinklr's
unified customer experience platform on Google Cloud, businesses
gain access to advanced AI technologies while meeting their data
residency requirements.”
Sprinklr recently announced an integration with Google Cloud's
Vertex AI, and the ability to seamlessly integrate with new AI
offerings helps Sprinklr customers access the latest and most
advanced Generative AI technologies. Sprinklr customers will be
able to bring their own models from their generative AI partner of
choice or create new ones and integrate them with proprietary AI
from Sprinklr to drive higher productivity, enable better
decision-making, and provide more seamless customer
experiences.
As with all of Sprinklr’s data hosting locations, Saudi data
hosting will be backed by Sprinklr’s global support teams,
technical resources, and sub-processors.
For more information, visit www.Sprinklr.com.
About Google Vertex AI Vertex AI is a machine learning
(ML) platform that lets businesses train and deploy ML models and
AI applications, and customize large language models (LLMs) for use
in their AI-powered applications. Vertex AI combines data
engineering, data science, and ML engineering workflows, enabling
teams to collaborate using a common toolset and scale their
applications using the benefits of Google Cloud.
About Sprinklr Sprinklr is a leading enterprise software
company for all customer-facing functions. With advanced AI,
Sprinklr's unified customer experience management (Unified-CXM)
platform helps companies deliver human experiences to every
customer, every time, across any modern channel. Headquartered in
New York City with employees around the world, Sprinklr works with
more than 1,400 valuable enterprises – global brands like
Microsoft, P&G, Samsung and more than 50% of the Fortune 100.
Sprinklr’s value to the enterprise is simple: We un-silo teams to
make customers happier.
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Press Sneha Dev pr@sprinklr.com
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