ATLANTA, Aug. 25, 2015 /PRNewswire/ -- Delta Air Lines
(NYSE: DAL) flight attendants will be empowered with an innovative
new tool on their handheld phablet devices today in an effort to
bring a deeper level of personalization and improve the travel
experience for the airline's 170 million global customers.
The Guest Service Tool is the newest enhancement in a long line
of technology innovations, providing Delta's more than 22,000
flight attendants key information so they can better engage with
customers while in flight. A video of the Guest Service Tool in
action is available here.
"Our flight attendants, as with all Delta employees, are
committed to making the flying experience better for our customers
while endeavoring to bring more humanity to the skies," said
Allison Ausband, Delta's Senior Vice
President of In-Flight Service. "Having technology at their
fingertips to identify and greet customers by name, highlight
customers' Medallion status, address disruptions in
their travel in real-time as well as a host of other opportunities
means the world's finest flight attendants can provide an even more
exceptional customer experience."
With the Guest Service Tool, flight attendants will have a
better sense of the customers traveling on board, be able to
recognize high-value customers and better serve those on board who
may need extra assistance or attention. As the tool evolves,
they'll also be able to proactively provide customers with the
status of down-line flights and connecting gate information.
"We'll continue to enhance the device and Guest Service Tool to
take advantage of customer-provided data to further personalize the
on board experience," said Ausband. "Eventually, flight attendants
will be able to deliver food and beverage options that meet
customer preferences and better identify those customers who may
have had a previous disruption in their travel, all in an effort to
deepen engagement with those who fly with us."
When Delta provided its flight attendants with the sleek Lumia
1520 phablet device last year, it was with the intention of
reducing Delta's environmental impact and reliance on paper
materials. Beginning Sept. 1, the
500-page, 5-pound On Board Manual containing safety and service
materials will be loaded on to their device, saving 55 tons of
paper annually and reducing the airline's carbon footprint by 1,800
metric tons annually—the equivalent of removing more than 370
passenger vehicles from the road.
The move to advance technology in the cabin comes on the heels
of Delta's industry-leading initiative to equip its nearly 12,000
pilots with innovative Microsoft Surface Tablets to be used as an
electronic flight bag as well as enterprise connectivity tool to
improve efficiency and reduce pilot workload.
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SOURCE Delta Air Lines