Elanco Announces the Addition of Rajeev (Bobby) Modi to Lead U.S. Pet Health
February 22 2022 - 4:35PM
Business Wire
Elanco Animal Health (NYSE: ELAN) announced today the
appointment of Rajeev (Bobby) Modi as the company’s executive vice
president U.S. Pet Health and Global Digital Transformation. He
will join the company on March 14 and will serve on the company’s
executive committee.
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Elanco welcomes Bobby Modi as executive
vice president U.S. Pet Health and Global Digital Transformation.
With a track record of building and growing consumer brands and a
history within the pet industry, Bobby is positioned to lead and
grow our business as we continue to transform our digital strategy
to meet the pet owner where they want to shop. (Photo: Business
Wire)
Modi most recently served as vice president and general manager
of Enhancers and Components at Conagra Brands where he was
responsible for the company’s substantial Grocery business,
positioning it for profitable growth. Modi brings two decades of
increasing responsibility and expertise in marketing and sales,
building and growing brands for companies like Procter & Gamble
and J.M. Smucker. During his tenure at J.M. Smucker, Modi led the
company’s pet portfolio transformation and marketing and had
responsibility for the pet strategy and growth, e-commerce and
innovation.
“Elanco is a company that is building and becoming a global
animal health leader, delivering on our commitments and
continuously strengthening our value proposition,” said Jeff
Simmons, president and CEO, Elanco Animal Health. “Bobby’s proven
track record of accelerating and expanding growth of existing
portfolios and knowledge of our customers and pet owners make him
ideally suited to lead the U.S. Pet Health business capitalizing on
this attractive, growing market.”
Modi’s background in pet care, consumer packaged goods, digital
and e-commerce, along with his focus on growing people and building
teams, make him an excellent fit for Elanco. He will oversee
Elanco’s veterinary sales, retail and e-commerce teams, as well as
Pet Health marketing and operations. Importantly, he will work
closely with R&D and marketing to prepare to launch the
company’s late-stage pet health pipeline, including several
portfolio enhancing launches planned for this year.
“Watching Elanco over the years, I have been inspired by the
company’s deep, purpose-driven culture and energized by the robust
pet health portfolio addressing some of pet’s greatest challenges,”
Modi said. “I’m excited to join a passionate and proven team, with
capable leaders, all unified behind a strong purpose. Together, we
can build on unlocking a tremendous amount of good for pets,
people, the planet, and ultimately the Elanco enterprise.”
Modi holds a bachelor's degree in Chemical Engineering from
University of Cincinnati and a master’s degree in Marketing,
Management Strategy and Finance from Northwestern’s Kellogg School
of Management.
ABOUT ELANCO
Elanco Animal Health Incorporated (NYSE: ELAN) is a global
leader in animal health dedicated to innovating and delivering
products and services to prevent and treat disease in farm animals
and pets, creating value for farmers, pet owners, veterinarians,
stakeholders, and society as a whole. With nearly 70 years of
animal health heritage, we are committed to helping our customers
improve the health of animals in their care, while also making a
meaningful impact on our local and global communities. At Elanco,
we are driven by our vision of Food and Companionship Enriching
Life and our Elanco Healthy Purpose™ Sustainability/ESG Pledges
–all to advance the health of animals, people, and the planet.
Learn more at elanco.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20220222005316/en/
Media Contact: Colleen Parr Dekker, +1.317.989.7011,
colleen.dekker@elancoah.com Investor Contact: Kathryn Grissom,
+1.317.273.9284, kathryn.grissom@elancoah.com
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