Fleetwood RV Launches NASCAR-Licensed Special Edition Package
October 14 2004 - 6:00AM
PR Newswire (US)
Fleetwood RV Launches NASCAR-Licensed Special Edition Package
NASCAR-Licensed Package Debuts at Lowe's Motor Speedway and Pomona
RV Show RIVERSIDE, Calif., Oct. 14 /PRNewswire/ -- Fleetwood RV,
one of the nation's leading manufacturers of recreational vehicles,
announced today the launch of its NASCAR-Licensed Special Edition
(SE) package at Lowe's Motor Speedway in Charlotte, NC and at
RVIA's California Show in Pomona, CA. Already a favorite brand with
many NASCAR drivers and fans, Fleetwood now has a NASCAR-licensed
SE package that includes almost everything NASCAR fans need to
fully enjoy race weekend in their RV. Package highlights include:
racing and NASCAR-themed exterior graphics, a checkered flag
awning, exterior RVQ (BBQ), Fleetwood-branded chairs,
NASCAR-branded blanket and entry mat, NASCAR NEXTEL Cup Series flag
and mounted pole. The NASCAR SE package will go on sale beginning
Friday, October 15 nationwide and will initially be available on
Fleetwood's Expedition, Bounder (gas), GearBox, Terry, Prowler and
Wilderness models. "RVing is part of the NASCAR culture, both for
its fans and drivers, so we feel this will be a very popular option
for our customers," said Chris Braun, Executive Vice President,
Fleetwood RV. "The heart of Fleetwood's long-term strategy is to
develop partnerships that continue to bring innovative RV products
to our consumers and to our valued dealers. Our relationship with
NASCAR is another example of Fleetwood's continued commitment to
that strategy." As part of the launch, Fleetwood's 2005
NASCAR-Licensed SE Expedition and Bounder (gas) will take part in
the pre-race parade laps leading up to the start of the UAW-GM
Quality 500 NASCAR NEXTEL Cup Series race on Saturday, October 16,
at Lowe's Motor Speedway. The RVs is on display at Tom Johnson
Camping Center adjacent to the speedway from October 12-17. All of
the models will also be on display in the Fleetwood booth at the
RVIA Retail RV Show from October 15 - 24 at the Fairplex in Pomona,
CA. About Fleetwood Enterprises Fleetwood RV is a division of
Fleetwood Enterprises, Inc. (NYSE:FLE), one of the nation's leading
manufacturers of recreational vehicles and a leading producer and
retailer of manufactured housing. Fleetwood's recreational vehicle
line includes motor homes, travel trailers, fifth wheels, truck
campers and folding trailers. Fleetwood RV products are distributed
through a nationwide network of more than 1,200 dealers. For more
information on Fleetwood Enterprises, visit our website at
http://www.fleetwood.com/ or call 1-800-322-8216. For further
information, please contact Amy Coleman of Fleetwood RV,
+1-951-351-3607; or Heather Everett, +1-650-286-7316, , for
Fleetwood RV. DATASOURCE: Fleetwood RV CONTACT: Amy Coleman of
Fleetwood RV, +1-951-351-3607; or Heather Everett, +1-650-286-7316,
, for Fleetwood RV Web site: http://www.fleetwood.com/
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