Freescale and Techno Mathematical Deliver H.264 Video Encoding/Decoding Capability; New Solution Implements Windows Media(R) Fo
March 21 2006 - 9:30PM
Business Wire
Freescale Semiconductor (NYSE:FSL) (NYSE:FSL.B) and Techno
Mathematical have succeeded in full-duplex encoding and decoding
H.264 high-quality video using Techno Mathematical's proprietary
software on Freescale's i.MX multimedia applications processors. In
addition, the companies have implemented a highly-efficient
playback function for Windows Media(R) format. H.264 is a
next-generation video encoding/decoding standard and is adopted for
mobile terrestrial digital video one-segment broadcasting and
next-generation DVD devices. H.264 is also one of the most likely
standards for encoding/decoding for next-generation IP videophones.
Windows Media is the most widely used PC format for encoding and
decoding multimedia. The VC-1 standard, which is being reviewed for
mobile terrestrial digital video broadcasting by the North American
region, is the international video encoding/decoding standard based
on Windows Media Video 9. It is also specified as a standard format
for next-generation DVD devices. Freescale and Techno Mathematical
achieved full-duplex encoding and decoding of H.264 video format
(QCIF 15 fps) by running Techno Mathematical's H.264 codec software
on Freescale's i.MX21 multimedia applications processor, operating
at 266 MHz. The companies achieved simultaneous decoding of the
Windows Media video/audio format by running the Techno
Mathematical's high-speed Windows Media decoder on Freescale's
i.MX21 processor. The combination of Freescale's high-performance,
low-power i.MX21 processor and Techno Mathematical's innovative
algorithm software effectively enables difficult functions and
allows playback of multimedia files in the Windows Media format
without decoding hardware. Functions such as the H.264 type video
phone and concurrent recording and playback of one-segment
broadcast programs are considered very difficult to implement on
traditional mobile platforms. "By collaborating with Techno
Mathematical, we have an effective environment to supply H.264
mobile terrestrial digital video broadcasting or multimedia format
in the Windows Media solutions," said Akihide Usui, general manager
of the Consumer Business Group, Freescale Semiconductor Japan. "As
a result of Freescale and Techno Mathematical's continuous
partnership, we were able to encode and decode H.264 video and
Windows Multimedia format, like VC-1 playback on the i.MX21
processor," said Masafumi Tanaka, president of Techno Mathematical.
Full-duplex encoding/decoding Conventionally, full-duplex
encoding/decoding of H.264 format video has required a high
frequency CPU or a DSP with a very high, battery-killing operating
frequency or dedicated hardware. This has made it difficult to
implement smooth encoding/decoding of H.264 format video with only
a mobile applications processor and software due to the large
amount of operations required for encoding and decoding H.264 video
(particularly for encoding). In addition, the applications
processors for mobile devices are required to operate at lower
power, making it difficult to raise the operating frequency. Techno
Mathematical's H.264 codec software, which is based on its
innovative algorithm "DMNA," solved this problem by significantly
reducing necessary operations for encoding and decoding. Combining
the software with Freescale's i.MX21 processor's versatility, high
speed data rate and Smart Speed Technology, resulted in a new
system that full-duplex encodes and decodes H.264 format video at
15 fps QCIF. Windows Media format The Windows Media format is an
excellent encoding/decoding method with a high
compression/decompression rate. However, it has a long history as a
proprietary standard of Microsoft. Thus, it has been difficult to
reduce code size for embedded devices while improving Windows Media
software performance. Techno Mathematical's innovative algorithm
"DMNA" solved this problem by significantly reducing necessary
operations for high-speed Windows Media playback and WMV/WMA
decoding software. Freescale's i.MX 21 processor, which supports
Windows CE(TM) and other operating systems, helped build a new
system to decode multimedia files in the Windows Media format.
Freescale and Techno Mathematical collaboration Freescale and
Techno Mathematical have been collaborating to supply solutions to
their mutual customers in Japan and other countries. The companies
plan to continue collaboration to cope with terrestrial digital
video broadcasting standards in various countries and to supply
solutions for next-generation videophones, VoIP and automotive
information systems. Freescale provides comprehensive high-quality
platforms and solutions for mobile and automotive information
systems around its widely-adopted i.MX processor family. Techno
Mathematical extensively supplies multimedia encoding/decoding
software products, based upon its proprietary and
highly-mathematical algorithm "DMNA," targeted for mobile phone,
digital still camera, monitoring camera and automotive navigation
system. About Freescale Semiconductor Freescale Semiconductor, Inc.
(NYSE:FSL)(NYSE:FSL.B) is a global leader in the design and
manufacture of embedded semiconductors for the automotive,
consumer, industrial, networking and wireless markets. Freescale
became a publicly traded company in July 2004 after more than 50
years as part of Motorola, Inc. The company is based in Austin,
Texas, and has design, research and development, manufacturing or
sales operations in more than 30 countries. Freescale, a member of
the S&P 500(R), is one of the world's largest semiconductor
companies with 2005 sales of $5.8 billion (USD). www.freescale.com
About Techno Mathematical Techno Mathematical Co. was established
by Masafumi Tanaka, a visiting professor at Tokyo University and
Doctor of Engineering, in June 2000 in Shinagawa-ku, Tokyo, and is
capitalized at 467.5 million yen. The company is composed of
algorithm specialists, mathematics professionals and electronic
engineers. Techno Mathematical's mission is to provide low power,
high speed, high quality video/audio compression/decompression,
etc., solutions based on its distinguished proprietary technology.
Techno Mathematical's own unique mathematical algorithm, suited to
next-generation mobile devices and digital appliances, is
experiencing rapid roll out with the success and satisfaction of
client developers and users. For more information, visit
www.tmath.co.jp. -0- *T Reader Inquiry Response: Freescale
Semiconductor P.O. Box 17927 Denver, CO 80217 USA *T Freescale(TM)
and the Freescale logo are trademarks of Freescale Semiconductor,
Inc. All other product or service names are the property of their
respective owners. (C) Freescale Semiconductor, Inc. 2006.
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