NEW YORK, Dec. 17, 2020 /PRNewswire/
-- Genpact (NYSE: G), a global professional services firm
focused on delivering digital transformation, and The LIVEKINDLY
Collective, a collective of plant-based food and media brands,
today announced they are leveraging cloud technology and predictive
analytics to reimagine end-to-end operations and drive competitive
growth. They are co-innovating to create a digital-first, data-led
organization to achieve LIVEKINDLY Collective's vision to be the
preeminent plant-based food company that transforms the global food
system at speed.
LIVEKINDLY Collective's aggressive "farm-to-fork" approach
dictates the need for agility. The company is developing everything
from seeds that can grow with less water to new cuisine that
encourages more consumers to eat plant-based meals. It must
reinvent traditional business operations to shift the global food
system to a sustainable one. Genpact answers this call by combining
modern food production processes with cloud technology that can
scale quickly. With fast access to best-in-class equipment and
systems, LIVEKINDLY Collective can easily integrate new brands and
partners, increasing its speed to market and driving greater impact
across its global food value chain. By managing this work in a
cloud environment, LIVEKINDLY Collective can combine the benefits
of grit and flexibility of an innovative startup with the
resources, expertise, and scale of an established enterprise.
Genpact and The LIVEKINDLY Collective will harness the power of
predictive analytics and rapid forecasting – analyzing conventional
internal information such as product specifications and buying
trends, as well as terabytes of relevant external consumer data
including social media chatter – to create hyper-personalized
customer experiences for buying and consuming plant-based foods.
For example, by tracking key influencers and related online dialog
in real time, the LIVEKINDLY Collective can quickly determine what
to promote when, where, and to whom. In addition, forward-looking
intelligence will allow The LIVEKINDLY Collective to better
anticipate and match market demand, from managing supply chain
operations to knowing what crop to plant when, bringing quality
products to market when customers need them most.
"Genpact is a strategic partner helping us build a sustainable
future today, while shifting consumer behaviour through more
personal engagement, unrivalled customer intimacy, and superior
service," said Kees Kruythoff,
chairman and chief executive officer of The LIVEKINDLY
Collective. "Genpact's deep experience in cloud and other
digital technologies, combined with its process expertise from
managing operations for numerous global consumer goods and retail
companies, allows us to operate instinctively and grow faster."
Built with the enterprise resource planning power of SAP
S/4HANA, Genpact's solution standardizes and connects operations
across all core aspects of the business, including customer
acquisition, procurement, supply chain management, finance, human
resources, and other key functions. By transforming many
traditionally siloed, manual processes into an integrated ecosystem
of real-time operations that will continue to scale seamlessly as
the business grows, The LIVEKINDLY Collective can compete more
effectively and make faster, smarter business decisions as consumer
demands evolve. Moreover, significantly lower maintenance costs
will unlock savings to reinvest in innovation that drives further
growth.
Genpact's expertise in digital technology and consumer goods and
retail processes allowed it to create a sophisticated design across
all key functional areas in just three weeks, and an end-to-end
infrastructure that The LIVEKINDLY Collective launched live in only
six months. The Genpact and LIVEKINDLY Collective teams
collaborated remotely due to COVID-19 restrictions, and the
solution is one of the many SAP S/4HANA installations developed in
the cloud during this challenging work environment. The swift time
from design to launch allowed The LIVEKINDLY Collective to continue
its aggressive growth strategy uninhibited by the pandemic.
"The plant-based food market has seen exponential growth over
the last several years, continuing to attract numerous new players,
both big and small. Agility and speed-to-market are critical for
success, especially for an innovative disruptor like The LIVEKINDLY
Collective," said BK Kalra, global businesses leader, consumer
goods and retail at Genpact. "Cloud-based, real-time operations
are driving the future of business, and giving The LIVEKINDLY
Collective an edge over larger competitors with
cumbersome legacy systems. We're excited to support its growth and
vision to promote a sustainable plant-based
lifestyle."
About The LIVEKINDLY Collective
The LIVEKINDLY
Collective was founded on the belief that plant-based
alternatives have the power to make the global food system
sustainable. Through strategic partnerships with seed growers,
producers, and distributors, we are the only company in the
plant-based food sector to own and operate the entire value
chain.
As a collective of business leaders and entrepreneurs from
across the globe, we are uniquely positioned to create impact with
speed, at scale—because of our unique capabilities and
purpose-driven mission to effect change through sustainable,
cruelty-free plant-based alternatives.
Through our brands Oumph!, The Fry Family Food Co. and
LikeMeat, we're making plant-based eating the new normal and
providing our customers with healthy, sustainable, delicious food
options. And creating informative, entertaining and inspiring
content through our lifestyle media platform, LIVEKINDLY.
For humanity, our home and those who share it with us.
#LIVEKINDLY.
About Genpact
Genpact (NYSE: G) is a global professional services firm that makes
business transformation real. We drive digital-led innovation and
digitally-enabled intelligent operations for our clients, guided by
our experience running thousands of processes primarily for Global
Fortune 500 companies. We think with design, dream in digital, and
solve problems with data and analytics. Combining our expertise in
end-to-end operations and our AI-based platform, Genpact Cora, we
focus on the details – all 90,000+ of us. From New York to New
Delhi and more than 30 countries in between, we connect
every dot, reimagine every process, and reinvent companies' ways of
working. We know that reimagining each step from start to finish
creates better business outcomes. Whatever it is, we'll be there
with you – accelerating digital transformation to create bold,
lasting results –because transformation happens here. Get to know
us at Genpact.com and on LinkedIn, Twitter, YouTube, and
Facebook.
MEDIA CONTACTS:
Danielle
D'Angelo
Genpact Media Relations –
Americas
+1 914-336-7951
danielle.dangelo@genpact.com
Siya Belliappa
Genpact Media Relations – India
+91 9823133365
siya.belliappa@genpact.com
LIVEKINDLY Media Relations
media@LIVEKINDLY.com
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SOURCE Genpact