Guild Mortgage Launches Custom AI System, Streamlining Tasks and Improving Efficiency
July 22 2024 - 10:38AM
Business Wire
- GuildGPT is a customized AI assistant that helps employees
instantly search Guild's knowledge database
- Saves time for loan officers and helps them better understand
Guild products and guidelines
- Helped answer more than 20,000 questions for employees since
its recent launch
Guild Mortgage, a leading national independent mortgage lender,
recently added a state-of-the-art Artificial Intelligence (AI)
System – GuildGPT – to its growing list of emerging technology
tools. Built in-house and customized for Guild employees, this new
tool is changing the way the company’s mortgage professionals help
deliver the promise of home.
Integrated into Guild’s vast knowledge database, team members
can easily access the AI assistant for instant delivery of
customized information on company products, guidelines and
product-related questions. By streamlining this process, loan
officers can free up valuable time in their day and better serve
their partners and customers faster.
“When you consider that Guild partners with more than 25
different investors and offers more than 500 distinct loan
programs, you can imagine how long it could take Loan Officers to
find the exact guideline they need,” said Gemma Currier, senior
vice president, Corporate Strategic Initiatives for Guild Mortgage.
“With GuildGPT, our team members are able to ask plain language
questions and have the answer delivered within seconds, increasing
the speed at which they can respond to their customers and
partners.”
Since its launch in June, nearly 2,000 of Guild’s employees have
already taken advantage of the time-saving tool and it has helped
answer more than 20,000 questions asked by team members. Feedback
from employees has been overwhelmingly positive with many saying
that GuildGPT has become “vital to improving how they are able to
do business.”
“AI is now a part of our everyday lives, and we knew we could
leverage this technology to make simple tasks quicker and easier
for our teams,” said Scott Long, vice president of Data Services
and Emerging Technologies. “This is only the start of GuildGPT, we
plan to continue to grow this tool, and others, to add
functionality and streamline processes to serve our employees and
our customers.”
About Guild Mortgage
Guild Mortgage Company, a wholly owned subsidiary of Guild
Holdings Company (NYSE: GHLD), was founded in 1960 and is a
nationally recognized independent mortgage lender providing
residential mortgage products and local in-house origination and
servicing. Guild employs a relationship-based loan sourcing
strategy to execute on its mission of delivering the promise of
home ownership in neighborhoods and communities across 49 states
and the District of Columbia. Guild’s highly trained loan
professionals are experienced in government-sponsored programs such
as FHA, VA, USDA, down payment assistance programs and other
specialized loan programs. For more information visit Guild
Mortgage.com
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version on businesswire.com: https://www.businesswire.com/news/home/20240722906709/en/
Megan Strader Guild Mortgage Communications Director
Mstrader@guildmortgage.net 319.775.2107
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