ATLANTA, Aug. 15,
2024 /PRNewswire/ -- IHG Hotels & Resorts
returns to the US Open Tennis Championships for the sixth year as
the official hotel partner and hotel loyalty program, bringing a
long-standing cultural debate around the sport to life: is a tennis
ball green or yellow?
The 'IHG Rally Room': Is a Tennis Ball Green or
Yellow?
For years, people on the internet have been rallying
back and forth on the color of a tennis ball. Even the G.O.A.T.s
themselves have weighed in with differing opinions. The question
still remains among Americans...is a tennis ball green or
yellow?
Asking tennis fans to weigh in, IHG Hotels & Resorts
discovered the nation's opinions are split. Fifty-six percent of
Americans believe a tennis ball is yellow, while 44% are convinced
it's green*. IHG is embracing this light-hearted debate by
launching an over-the-top, tennis-ball-themed suite that caters to
both sides of the court: the 'IHG Rally Room.'
This exclusive suite, available at Kimpton Hotel Eventi in
New York City and Hotel Indigo
Atlanta Downtown, is sliced down the middle by a tennis court
centre line, with one half featuring bright green décor and the
other half showcasing striking yellow touches. The nation might be
divided on the color of a tennis ball, but with IHG, guests are
offered true hospitality no matter what side they're on.
Connor Smith, VP of
Masterbrand & Partnerships at IHG Hotels & Resorts,
said:
"Whether a tennis ball is green or yellow is up to our
guests to decide. We love how the 'IHG Rally Room' taps into this
fun conversation at a time when all eyes are on tennis during the
US Open, where IHG is a proud, longstanding partner."
The Green Side Features:
- Dynamic mix of bright green décor, including a mini tennis
ball-filled lamp, plush green rug, and stylish green throw pillow
and blankets
- Chic candy bowl filled with green candies
- Electric green low-top sneakers, a visor, and a tennis racquet
to complete the ultimate tennis-themed look
The Yellow Side Features:
- Vivid array of yellow décor, such as a mini tennis ball-filled
lamp and a cozy yellow rug
- Retro charm with a classic yellow telephone and clock
- Vibrant yellow high-top sneakers, a baseball cap, and a tennis
racquet to elevate your US Open look
The suite is available for booking starting today for stays
beginning Aug. 26 for a maximum of
two-night stays throughout the two weeks of the US Open main draw.
To reserve the suite, email ExperienceIHG@ihg.com. Occupancy is
limited and subject to availability.
Grand Slam Social® with Mark Ronson
Headlined by a captivating DJ
set from the renowned DJ, producer and songwriter Mark
Ronson, IHG Hotels & Resorts' Grand Slam Social event at
Kimpton Hotel Eventi in NYC promises to be an unforgettable
evening. This exclusive, invite-only celebration on Aug. 21 will feature walls filled with lush
greenery, elegant country club-style cocktail bar & lounge
seating, and a pop-up installation of the 'IHG Rally Room' where
partygoers can claim which side of the room they'd sleep on. The
event is a vibrant showcase of IHG's expanding luxury &
lifestyle brand portfolio, highlighting its impressive collection
of 19 brands and over 6,000 global destinations.
US Open On-Site Experiences
In between US Open
matches, event attendees will get a taste of IHG's unrivalled care
for its guests by relaxing with a cold beverage at the IHG Hotels
& Resorts Racquet Bar. Located on the terrace outside Arthur
Ashe Stadium, this shaded outdoor oasis offers the VIP-treatment
with specialty cocktails and a curated wine-by-the-glass menu –
open from Aug. 22 through Sept.
8.
IHG also offers its IHG One Rewards loyalty members
one-of-a-kind, unique experiences at the US Open that cannot be
purchased by the public. These opportunities include behind the
scenes tours, the chance to attend a post-match conference, and
more. Loyalty members can turn their rewards into VIP experiences
with all IHG's sports partners throughout the year by bidding to
redeem them on IHG One Rewards Access.
The 2024 US Open Tennis Championships will run from Aug. 19 through Sept. 8 at the USTA Billie Jean
King National Tennis Center in Flushing, New York.
*According to a survey commissioned by IHG Hotels &
Resorts and executed by SurveyMonkey that polled more than 2,000
American adults.
About IHG
IHG Hotels & Resorts [LON:IHG,
NYSE:IHG (ADRs)] is a global hospitality company, with a purpose to
provide True Hospitality for Good.
With a family of 19 hotel brands and IHG One Rewards, one
of the world's largest hotel loyalty programmes, IHG has more than
6,400 open hotels in over 100 countries, and a development pipeline
of over 2,200 properties.
- Luxury & Lifestyle: Six Senses, Regent Hotels
& Resorts, InterContinental Hotels &
Resorts, Vignette Collection, Kimpton Hotels &
Restaurants, Hotel Indigo
- Premium: voco hotels, HUALUXE Hotels &
Resorts, Crowne Plaza Hotels & Resorts, EVEN
Hotels
- Essentials: Holiday Inn Express, Holiday Inn Hotels
& Resorts, Garner hotels, avid hotels
- Suites: Atwell Suites, Staybridge
Suites, Holiday Inn Club Vacations, Candlewood
Suites
- Exclusive Partners: Iberostar Beachfront Resorts
InterContinental Hotels Group PLC is the Group's holding company
and is incorporated and registered in England and Wales. Approximately 375,000 people work
across IHG's hotels and corporate offices globally.
Visit us online for more about our hotels and
reservations and IHG One Rewards. To download the new IHG
One Rewards app, visit the Apple App or Google Play
stores.
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SOURCE IHG Hotels & Resorts
