IMS Health Launches Global Thought Leadership Mobile App
August 20 2015 - 8:00AM
Business Wire
Delivers Unique, Globally Relevant Reports,
Industry Analyses, Presentations on Critical Healthcare
Topics
IMS Health (NYSE:IMS) today announced the immediate availability
of IMS Health Insights — a free application that delivers the
company’s extensive thought leadership materials from 19 major
countries directly to Apple and Android tablet devices.
Addressing the growing demand for easily accessible, global
insights on critical healthcare topics, the new app enables
decision makers in life sciences and healthcare to instantly locate
and download IMS Health research and white papers that are based on
the company’s extensive global information assets, sophisticated
analytics and deep healthcare expertise.
“Our expert resources regularly create new insights and research
important to industry leaders that underpins sound decision and
policy making,” said Stefan Linn, senior vice president, Strategy
& Commercial Operations, IMS Health. “With the IMS Health
Insights app, we are making our thought leadership readily
available to stakeholders looking for unbiased information and
uncommon perspectives to enhance access to care, reduce healthcare
costs and improve outcomes.”
In addition to offering access to featured presentations, the
IMS Health Insights app enables users to filter thought leadership
content by language, country and topic, and to easily share
information across preferred social networks.
Content available on the app dates from the beginning of 2014
and is continually updated. Recent publications from IMS Health
available through the new app include:
- Breaking New Ground with Real-World
Evidence
- How Social Media Intelligence is
Strengthening Pharma Strategy
- Supply Chain Optimization in Africa’s
Private Sector
- Risks & Rewards in Pharmerging
Markets: New Perspectives on Consumer Health
The IMS Health Insights app can be downloaded via the Apple
iTunes store for iPads as well as Google Play for Android
devices.
About IMS Health
IMS Health is a leading global information and technology
services company providing clients in the healthcare industry with
comprehensive solutions to measure and improve their performance.
End-to-end proprietary applications and configurable solutions
connect 10+ petabytes of complex healthcare data through the IMS
OneTM cloud-based master data management platform, providing
comprehensive insights into diseases, treatments, costs and
outcomes. The company’s 15,000 employees blend global consistency
and local market knowledge across 100 countries to help clients run
their operations more efficiently. Customers include
pharmaceutical, consumer health and medical device manufacturers
and distributors, providers, payers, government agencies,
policymakers, researchers and the financial community.
As a global leader in protecting individual patient privacy, IMS
Health uses anonymous healthcare data to deliver critical,
real-world disease and treatment insights. These insights help
biotech and pharmaceutical companies, medical researchers,
government agencies, payers and other healthcare stakeholders to
identify unmet treatment needs and understand the effectiveness and
value of pharmaceutical products in improving overall health
outcomes. Additional information is available at
www.imshealth.com.
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IMS HealthTor Constantino,
+1.484.567.6732tconstantino@us.imshealth.com
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