Interpublic Appoints Alex Hesz as Chief Strategy Officer
September 18 2024 - 11:30AM
Interpublic Group (NYSE: IPG) announced today the appointment of
Alex Hesz as the company's Chief Strategy Officer. Hesz will
collaborate closely with Interpublic’s leadership team on the
company's strategic priorities, including the company’s
go-to-market positioning and its integrated work with global
clients.
“Alex is an exceptional strategist who sees what’s next and will
help both our clients and Interpublic harness change to drive
outstanding performance. He’ll be invaluable in driving our
company’s strategic initiatives forward as we continue to evolve
and grow. An area of long-standing focus for us is the intersection
of media, technology and creative, and Alex can accelerate the pace
at which we integrate these capabilities so that our teams can most
efficiently grow business for brands," said Philippe Krakowsky, CEO
of Interpublic. “We’re very pleased to welcome Alex to the
organization.”
Most recently, Hesz has worked with NGOs and on related projects
in his native United Kingdom. Prior to this, Hesz was at Omnicom,
where he served as the company’s Executive Vice President, Chief
Strategy Officer. Hesz previously held a range of strategic roles
at Adam & Eve/DDB and was elevated to Global Chief Strategy
Officer at DDB Worldwide in 2020. Over the course of his career,
Hesz has worked on a range of large clients spanning all major
industry categories, from automotive to financial services,
consumer goods and technology.
"Our industry is changing rapidly to deliver innovative,
personalized, and scaled solutions for clients that leverage new
technologies and adjusted ways of working. Interpublic’s success in
adopting these types of programs has helped it deliver
industry-leading work for clients, who turn to the company to
navigate and excel in an increasingly complex marketing
environment,” said Alex Hesz. “I look forward to joining the
Interpublic team to further the company’s strategic vision and
integrate industry-leading capabilities to help grow Interpublic
and our clients.”
Hesz joins a group of senior functional leaders at the corporate
Interpublic level driving connectivity between the company’s
portfolio of marketing services, capabilities and centralized
strategic resources in areas such as data and identity, marketing
technology, commerce, production and generative artificial
intelligence, all in the service of making precision and
performance core elements of its services to marketers around the
world.
The appointment is effective immediately.
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About InterpublicInterpublic (NYSE: IPG) (www.interpublic.com)
is a values-based, data-fueled, and creatively-driven provider of
marketing solutions. Home to some of the world’s best-known and
most innovative communications specialists, IPG global brands
include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative,
IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann,
Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM,
Weber Shandwick and more. IPG is an S&P 500 company with total
revenue of $10.89 billion in 2023.
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Contact InformationTom Cunningham (Press) (212) 704-1326
Jerry Leshne (Analysts, Investors) (212) 704-1439
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