Lofty Unveils AI Powered Virtual Assistant at Inman Connect New York
January 23 2024 - 8:30AM
(Inman Connect) Today, award-winning real
estate innovator Lofty unveiled Lofty Assistant, a new virtual
assistant that operates as the platform’s central intelligence,
managing all automations and AI features. From qualifying leads to
creating marketing content, the new assistant was designed to
better support an “on the go” workday, typical of most agents, and
provides a single point of control for all of Lofty’s robust AI
capabilities. Unveiled at the annual Inman Connect New York, Lofty
Assistant also features new voice capabilities designed to help
busy agents spend more time focused on building strong client
relationships and closing deals. To learn more, visit us at Booth
#113 at Inman Connect or attend one of our Learning Labs.
- Learn more about how AI can help
improve agent productivity in our new Inman article HERE
Lofty Assistant Designed for the Way Agents
Work
With nearly a decade of experience supporting the real
estate industry, Lofty keenly understands the typical way agents
work and roadblocks to tech adoption when working on the go. The
new virtual assistant eliminates the need for agents to cater to
the technology and instead was designed to enhance existing agent
workflows. Now, Lofty Assistant not only answers online chats and
qualifies leads but can create content for multiple channels – from
email and text to social posts and blogs. By empowering agents with
a wide range of capabilities virtually, Lofty removes the friction
in platform adoption and delivers a practical resource in
efficiently growing the business.
“As a busy agent, I prefer technology that meets me where I am,
which is typically on the go. If it is too hard to incorporate into
my day-to-day life, I know I won’t use it,” said Adam Frank, “The
CRM Coach™”, eXp Realty. “I appreciate Lofty’s continued focus on
delivering new capabilities that fit my life and not the other way
around. I look forward to learning more about how Lofty Assistant
can help me be more productive and grow my business this year.”
New Voice Capabilities Boost Productivity & Increase
Efficiencies
With simple voice commands, Lofty Assistant can be directed to
call, text or update a lead allowing an agent to conduct essential
yet time consuming tasks on the go. An agent can also ask the
assistant to call the Lofty knowledge base to learn more about how
to execute new or unfamiliar tasks. By making resources easily
accessible, Lofty Assistant helps shorten the learning curve and
allows real estate professionals to take full advantage of all the
powerful Lofty platform features.
In addition, Lofty Assistant can easily field inbound calls,
answer typical questions, and create a new lead based on feedback.
If deemed a high quality, sales ready lead, Lofty Assistant can
transfer to an agent to engage further. And because the virtual
assistant works 24/7, agents can rest easy knowing they will never
miss a call or opportunity to qualify a lead, even after hours.
Future enhancements are planned to further customize the assistant
and continue to optimize the AI for high quality lead capture and
engagement.
Commitment to AI Refinement Fuels Platform
Enhancements
A recognized tech innovator, Lofty has been on the forefront of
AI for years, thoughtfully and practically applying the technology
to address an agent’s most pressing business challenges. Today’s
announcement underscores Lofty’s razor focus on meeting time
strapped agents where they are and delivering innovative, yet
practical tools designed to boost productivity and increase
efficiency. Continued enhancements to the AI are planned to refine
the virtual assistant and enable new learnings for the benefit of
the more than 50k agents who rely on Lofty today.
“With deep roots in the real estate industry, we understand the
nuances of typical agent life and designed Lofty Assistant to serve
as an easily accessible resource for hard working agents on the
go,” said Stuart Sim, Vice President, Industry Development, Lofty.
“New voice capabilities represent our team’s commitment to
delivering continuous platform enhancements and expanding our AI to
help real estate professionals be more productive and efficient, no
matter where they are. We are thrilled to unveil these new
capabilities at Inman Connect and share our experiences with
colleagues, partners, and customers.”
To help educate attendees at Inman Connect on the power of AI to
augment hard working agents and catapult the industry forward,
Lofty executives will be featured speakers throughout the event.
Highlighted sessions include:
- Setting the Stage: Where We Are with AI – Panel featuring Lofty
CEO, Joe Chen
- Powering Agent Productivity with AI – Learning Lab session
hosted by Stuart Sim
- Boost Brokerage Profitability with an AI-Powered Growth
Platform – Learning Lab session with Brian Hoialmen
For more information on Lofty and how we can help your real
estate business grow, visit lofty.com.
About Lofty Inc.Lofty Inc. (formerly Chime
Technologies) provides an AI-powered platform that helps real
estate professionals increase their productivity and accelerate
business growth. Featuring award-winning technology, the Lofty
platform is designed to optimize every step of the real estate
journey, from search to settlement. By leveraging one unified
hub, customers can automate marketing programs, streamline the
sales process, and maximize collaboration between agents empowering
them to spend more time building relationships and their
business. Headquartered in Phoenix, Arizona, Lofty operates
as a US subsidiary of Moatable, Inc. (NYSE: MTBL). For more
information, visit lofty.com.
Contact:
Sarah Murraysarah@attunecommunications.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/b2c56514-e0d3-4f79-bd1e-ffe24393c9a1
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