82 Million Aluminum Cans Recycled During U.S. City Challenge
November 15 2006 - 8:30AM
PR Newswire (US)
2006 Cans for Cash Winners Announced WASHINGTON, Nov. 15
/PRNewswire-FirstCall/ -- The U.S. Conference of Mayors, Novelis
Inc. (NYSE:NVL) (TSX: NVL) and Keep America Beautiful, Inc.
announced the winners in the 2006 Cans for Cash: City Recycling
Challenge on America Recycles Day. For the third year, the program
challenged like-sized cities to compete against each other in
aluminum can collection for monetary awards and to encourage
recycling. During two weeks in September, more than 30 cities
collected over 2.4 million pounds of aluminum cans which equates to
over 82 million used beverage cans. (Logo:
http://www.newscom.com/cgi-bin/prnh/20050105/CLW073LOGO )
"Friendly, spirited competitions like the City Recycling Challenge
bring city officials, communities and schools together to help
promote recycling," said Kevin Greenawalt, President, Novelis North
America. "Working together, the goal is to foster efforts to
promote the value of aluminum can recycling and help cities sustain
their local efforts." "We are proud that our Cans for Cash Program
helped jump-start existing programs and redirected many communities
to focus on a common goal," said Michael A. Guido, Mayor of
Dearborn, Michigan and President of The U.S. Conference of Mayors.
"Mayors leveraged their relationships with community and civic
organizations, partnered with schools, and linked the can recycling
challenge with community improvement and service projects.
Participating cities should be excited and proud that they
contributed to the recycling of more than 2 million pounds of
aluminum cans." The winners of the $5,000 awards for the most
aluminum cans recycled are: - Division One (population 250,000+)
Milwaukee, WI* - 1,147,084 pounds, Mayor Tom Barrett - Division Two
(population 100,000-249,999) Fontana, CA - 213,515 pounds, Mayor
Mark Nuami - Division Three (population 50,000-99,999) Bowling
Green, KY - 78,310 pounds, Mayor Elaine Walker - Division Four
(population below 50,000) Richmond, IN - 29,670 pounds, Mayor Sally
Hutton * Note: 2005 Winner in Division Category To help mayors
engage their communities in recycling and raise awareness about its
importance over the long term, cities submitted innovative
education and marketing ideas for an additional $5,000 award. The
cities being recognized for the most innovative campaigns are as
follows: - Division One: Lexington, KY, Mayor Teresa Ann Isaac -
Division Two: Tallahassee, FL, Mayor John Marks - Division Three:
Bowling Green, KY, Mayor Elaine Walker - Division Four: Columbus,
IN, Mayor Fred Armstrong Winning Cities that Partnered with local
Keep America Beautiful, Inc. affiliate will be awarded $5,000 and
$2,500 respectively: - Division One: Louisville, KY, Mayor Jerry E.
Abramson - Division Four: Tupelo, MS, Mayor Ed Neely "It is fitting
that Keep America Beautiful affiliates - Brightside in Louisville,
Ky., and Keep Tupelo Beautiful in Tupelo, Miss. - are being
recognized on America Recycles Day for rallying citizens to recycle
aluminum cans," said G. Raymond Empson, president of Keep America
Beautiful. "Our affiliates across the country partner with
government, business, and other organizations to encourage
recycling, reduce waste and prevent litter. We were pleased to
partner with Novelis and The U.S. Conference of Mayors, and to
increase aluminum recycling rates through this important public
education initiative." The aluminum can is the country's most
recycled beverage container and has been for more than 20 years. In
2005, more than 100 billion aluminum beverage cans were produced in
the United States and 52% of them were recycled (a 1.0% increase
over the previous year). Nearly the same amount - close to 50
billion cans or roughly $1.5 billion worth of aluminum - was lost
to landfill. For a complete list of cities that participated in the
2006 Cans for Cash program, please visit:
http://www.usmayors.org/mwma About U.S. Conference of Mayors The
U.S. Conference of Mayors is the official nonpartisan organization
of cities with populations of 30,000 or more. There are 1,139 such
cities in the country today, each represented in the Conference by
its chief elected official, the Mayor. About Novelis Novelis is the
global leader in aluminum rolled products and aluminum can
recycling. The company operates in 11 countries and has
approximately 12,500 employees. Novelis has the unrivaled
capability to provide its customers with a regional supply of
technologically sophisticated rolled aluminum products throughout
Asia, Europe, North America, and South America. Through its
advanced production capabilities, the company supplies aluminum
sheet and foil to the automotive and transportation, beverage and
food packaging, construction and industrial, and printing markets.
For more information on the company, visit http://www.novelis.com/,
or for aluminum can recycling, visit
http://www.recycle.novelis.com/. About Keep America Beautiful, Inc.
Keep America Beautiful, Inc., established in 1953, is the nation's
largest volunteer-based community action and education
organization. With a network of nearly 1,000 affiliate and
participating organizations, Keep America Beautiful forms
public-private partnerships and programs that engage individuals to
take greater responsibility for improving their community
environments. For additional information, visit
http://www.kab.org/. Note to Editor: Cans For Cash: City Recycling
Challenge Historical Data Year Pounds of Aluminum No. of Cans per
No. of Aluminum Cans Collected Pound of Cans Collected Aluminum
2004 1,834,699 34 62,379,767 2005 3,147,828 34 107,026,156 2006
2,419,284 34 82,255,656
http://www.newscom.com/cgi-bin/prnh/20050105/CLW073LOGO
http://photoarchive.ap.org/ DATASOURCE: Novelis Inc. CONTACT:
Media, Susan Jarvis of The U.S. Conference of Mayors,
+1-202-861-6760; or Pat Persico of Novelis Inc., +1-440-423-6522;
or Larry Kaufman of Keep America Beautiful, Inc., +1-203-323-8987
x817 Web site: http://www.novelis.com/ http://www.usmayors.org/mwma
http://www.recycle.novelis.com/ http://www.kab.org/
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