Dex Helps Consumers Find the Hot Spots for Fun in the Sun This Summer
June 03 2008 - 9:00AM
PR Newswire (US)
DexKnows.com(TM) and Dex(R) Yellow Pages Are the Perfect Tools to
Help Consumers Plan Their Outdoor Destinations CARY, N.C., June 3
/PRNewswire-FirstCall/ -- Searching for a picnic-friendly or
activity-filled hot spot this summer doesn't have to take a lot of
time -- all it takes is turning to the local Dex Yellow Pages.
Consumers in cities throughout the United States can turn to Dex's
print directories and http://www.dexknows.com/, Dex's online local
search site, to plan their summer weekends and find local
businesses that can add to their fun in the sun. Visitors and
locals alike can use DexKnows.com to find information on regional
hot spots. For instance, a person planning a weekend trip to
Portland can log onto DexKnows.com and find ratings and reviews on
restaurants near Tom McCall Waterfront Park, map out routes from a
hotel to a local outdoor bar, and set up a personalized itinerary.
Dex print Yellow Pages directories offer consumers who are looking
to bask in the sun information on thousands of local parks and
local businesses. Dex print directories contain Community Pages
that include maps, photos and visitor tips for some of the most
popular parks and outdoor destinations in major metropolitan areas.
For example, a consumer living in the Chicago area can use Dex's
print directories to find information on downtown's Millennium
Park. "Consumers already know that Dex has a history of providing
information for products and services on local businesses such as
plumbers, roofers or dentists, but what they may not realize is
that our directories can also help them become more efficient in
planning their leisure," said Maggie Le Beau, senior vice president
and chief marketing officer, Dex. "Whether they're tourists from
Salt Lake City looking for information on DexKnows.com about
outdoor dining options in the Minneapolis area or locals using the
Dex directory to find information on nearby sites and businesses,
our directories have consumers covered." Yellow Pages remain a
vital resource for adults seeking local businesses. According to a
recent Knowledge Networks/SRI Industry Usage Study, approximately
87 percent of the U.S. population used the print Yellow Pages in
2007. Yellow Pages usage -- including print and online searches --
grew to 17.2 billion searches in 2007, up from 16.7 billion in
2006. About Dex Dex is part of R.H. Donnelley (NYSE:RHD), which
connects businesses and consumers through its portfolio of print
and interactive marketing solutions. Small- and medium-sized
businesses look to the company's experienced team of marketing
consultants to help them grow their businesses and drive sales
leads. Consumers depend on the company's reliable, trusted, local
business content to deliver the most relevant search results when
they are seeking local goods and services. For more information,
visit http://www.dexknows.com/ and http://www.rhd.com/. DATASOURCE:
R.H. Donnelley CONTACT: Peter Larmey of Dex, +1-919-297-1521, Web
site: http://www.rhd.com/ http://www.dexknows.com/
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