CHICAGO,
March 16, 2022
/PRNewswire/ -- Today, Rush Street Interactive, Inc. (NYSE: RSI)
("RSI"), a Chicago based gaming
and betting company, is proud to announce the signing of former
Chicago Bull basketball star Joakim
Noah to an exclusive brand and content deal with
BetRivers.com and PlaySugarHouse.com.
Fan favorite Noah, who spent nine seasons with the Chicago
Bulls, will be providing exclusive content for BetRivers, including
weekly videos that will range in scope from basketball reactions to
commentary on his life and charitable efforts. Noah will be highly
visible throughout various media outlets and at multiple BetRivers'
locations, granting interviews and creating "on the scene" videos
for fans. He will also be featured in a BetRivers marketing
campaign that will feature television, radio, and billboard
ads.
As sports fans are in the midst of March Madness, it should be
noted Noah also has a huge fan base among the "Gator Nation" after
playing for the Florida Gators and winning NCAA championships in
2006 and 2007.
Noah is a New York City native
whose parents are also accomplished. His father, Yannick Noah, is a former world # 3 ranked
tennis champion and his mother, Cécilia Rodhe, is a former
Miss Sweden and a renowned sculptor. With his mother, the
two-time NBA All-Star created Noah's Arc Foundation in 2010.
The foundation uses sports and art to provide kids with the
opportunity to create positive change within themselves and their
community.
"Joining with BetRivers to create content for Chicago and beyond is a great way to connect
with fans and to spread the word about Noah's Arc Foundation
and the positive impact we can have on the city's youth,"
said Noah. "I look forward to joining the team to enhance the
betting experience while sharing my passion for basketball."
"We are thrilled to have a former Chicago Bull join our
BetRivers family," said Richard
Schwartz, CEO of RSI, which operates BetRivers.com and
PlaySugarHouse.com. "Joakim
Noah will bring his love, passion, and knowledge of
basketball to help create a more engaging betting experience for
our players."
About RSI
RSI is a trusted online gaming and sports entertainment company
focused on regulated markets in the
United States and Latin
America. Through its brands BetRivers.com and
PlaySugarHouse.com, RSI was an early entrant in many regulated
jurisdictions and is currently live with real-money mobile, online
operations in thirteen U.S. states: Pennsylvania, Illinois, New
Jersey, New York,
Connecticut, Michigan, Indiana, Virginia, Colorado, Iowa, West
Virginia, Arizona and
Louisiana. RSI is also active
internationally, having been recognized as Sportsbook Operator of
the Year at the SBC Latinoamérica Awards 2021, where it offers its
online casino and sportsbook in the regulated gaming market of
Colombia on RushBet.co. RSI
offers, through its proprietary online gaming platform, some of the
most popular online casino games and sports betting options in
the United States. Founded in 2012
in Chicago by gaming industry
veterans, RSI was named the 2020 Global Gaming Awards Digital
Operator of the Year and the 2021 EGR North America Awards Casino
Operator of the Year, Customer Services Operator of the Year and
Social Gaming Operator of the Year. RSI is committed to
industry-leading responsible gaming practices and seeks to provide
its customers with the resources and services they need to play
responsibly. For more information, visit
www.rushstreetinteractive.com.
Forward-Looking Statements
This press release includes "forward-looking statements" within
the meaning of the "safe harbor" provisions of the Private
Securities Litigation Reform Act of 1995. RSI's actual results may
differ from their expectations, estimates and projections and
consequently, you should not rely on these forward-looking
statements as predictions of future events. Words such as "expect,"
"estimate," "project," "budget," "forecast," "anticipate,"
"intend," "plan," "may," "will," "could," "should," "believes,"
"predicts," "potential," "continue," and similar expressions are
intended to identify such forward-looking statements. These
forward-looking statements include, without limitation, RSI's
expectations about its arrangement with Joakim Noah, what RSI's anticipated offerings
and benefits arising from that arrangement will include and its
future performance with respect to that arrangement. These
forward-looking statements involve significant risks and
uncertainties that could cause the actual results to differ
materially from the expected results. Most of these factors are
outside RSI's control and are difficult to predict. Factors that
may cause such differences include, without limitation, changes in
applicable laws or regulations, unanticipated product or service
delays, and other risks and uncertainties indicated from time to
time in RSI's most recent Annual Report on Form 10-K, including
those under "Risk Factors" therein, and in RSI's other filings with
the SEC. RSI cautions that the foregoing list of factors is not
exclusive. RSI cautions readers not to place undue reliance upon
any forward-looking statements, which speak only as of the date
made. RSI does not undertake or accept any obligation or
undertaking to release publicly any updates or revisions to any
forward-looking statements to reflect any change in its
expectations or any change in events, conditions or circumstances
on which any such statement is based.
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SOURCE Rush Street Interactive