From hot holiday deals to visiting Santa,
Simon invites shoppers to "Meet Me @themall™" and make
memories across generations this season
INDIANAPOLIS, Nov. 29,
2024 /PRNewswire/ -- Simon®, a real estate investment
trust engaged in the ownership of premier shopping, dining,
entertainment and mixed-use destinations, invites shoppers to
"Meet Me @themall™" this holiday season to find great deals on
gifts, experience the joy of family-friendly activities and make
memories across generations in a festive atmosphere at Simon
centers nationwide.
With more than 2 billion annual visits to its premium retail
destinations, 153 million annual website visits to its core
consumer-facing websites and more than 3,000 engaged
retailers, Simon is the ultimate one-stop shop for the
holidays.
Simon is kicking off the season with a holiday-themed version of
its "Meet Me @themall™" ad campaign to invite shoppers to centers
for Black Friday and beyond.
An extension of the Generation Z-focused campaign Simon launched
earlier this year, Meet Me @themall™ blends '80s and '90s
nostalgia with a new generation who wants to shop, eat, stay and
play at the mall as much as their parents do. The ad, which
features a cast of recognizable social media creators and
influencers, highlights the shared love of connecting in person at
the mall – and features a special song remix for the holidays.
A time and place to gather together
That spirit of connection will play out at Simon centers across
the country this season, as a new generation of parents brings
their kids to the mall to meet Santa. Nationwide, Simon hosts an
estimated 275,000 families to see Santa each year. Parents can
reserve an appointment to make the process even more convenient or
even make a "Signature Santa" appointment for 15 minutes of
one-on-one time – including extra perks! And, at many centers, the
family pet can take photos with Santa too.
It's just one of many opportunities to make memories throughout
the holidays. Shoppers will also enjoy the dining and entertainment
breaks they deserve, along with the joy of holiday concerts and
other festive community activities. Approximately 150 Simon centers
will support local organizations through philanthropic programs and
events this holiday season.
"Simon malls are the ultimate one-stop shop to make your holiday
season convenient, fun and memorable," said Lee Sterling, Chief Marketing Officer at Simon.
"When everyone is pressed for time, Simon helps you make the most
of every moment. Our retailers have great deals and can serve as
your guide to keep up with the latest trends. And shopping is just
a part of the holiday experience at Simon - the decorations, sounds
and smells, coupled with our holiday events, make the mall
such a special place to make memories with friends and family."
The hottest items at the best prices, with maximum
convenience
At Simon centers, shoppers will find everything they're looking
for in one convenient location. Shoppers can touch and try items
before they buy, then instantly cross those to-dos off their
list.
It all starts on Black Friday – the ultimate in-person holiday
shopping experience that connects generations and provides great
deals. Extended holiday hours throughout the season will help
shoppers maximize their time, especially with the later
Thanksgiving and more compressed season.
And while approximately 85% of total sales occur in-store, Simon
is committed to making 100% of the shopping experience convenient
for our shoppers. That's why we launched ShopSimon™, our
newest innovation – the mall that never closes. Available 24 hours
a day, seven days a week via the ShopSimon™ app and
ShopSimon.com, ShopSimon™ offers great deals for on sale and
outlet products from more than 360 retailers.
Another digital offering, Simon
Search, allows you to see over 2 million products
available in-store and online, and how much they cost.
By blending digital and in-person shopping, Simon offers the
best of both to get consumers the items they want at the right time
and at a great price.
About Simon
Simon® is a real estate investment trust engaged
in the ownership of premier shopping, dining, entertainment and
mixed-use destinations and an S&P 100 company (Simon Property
Group, NYSE: SPG). Our properties across North America, Europe and Asia provide community gathering places for
millions of people every day and generate billions in annual
sales.
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SOURCE Simon
