NEW YORK, March 17, 2021 /PRNewswire/ -- Barkbox, Inc.
("BARK"), a leading global omni-channel brand for dogs, today
announced that the Company will participate in the Canaccord
Genuity eCommerce Sustainable Advantage Forum, held virtually, on
Wednesday, March 24, 2021, with a
fireside chat presentation at 12:30 PM
Eastern Time. Co-founder and Executive Chairman of BARK,
Matt Meeker; Chief Executive Officer
of BARK, Manish Joneja; and Chief
Financial Officer of BARK, John Toth
will participate in the fireside chat.
The audio portion of the presentation will be webcast live over
the internet and can be accessed at investors.bark.co. An online
archive will be available for a period of 90 days following the
presentation.
On December 17, 2020, BARK entered
into a definitive merger agreement with Northern Star Acquisition
Corp. (NYSE: STIC). Completion of the proposed business combination
is subject to approval by the stockholders of Northern Star and
certain other conditions. Upon the closing of the transaction,
which is expected to be completed early in the second quarter of
2021, the combined company intends to trade on the New York Stock
Exchange under the new ticker symbol, "BARK".
About BARK
BARK is the world's most dog-centric company, devoted to making
dogs happy with the best products, services and content. BARK's
dog-obsessed team applies its unique, data-driven understanding of
what makes each dog special to design playstyle-specific toys,
wildly satisfying treats and wellness supplements, and dog-first
experiences that foster the health and happiness of dogs
everywhere. Founded in 2012, BARK loyally serves dogs nationwide
with monthly subscription
services, BarkBox and Super Chewer; a curated
e-commerce experience on BarkShop.com; custom collections via its
retail partner network, including Target and Amazon;
wellness products that meet your dogs' needs with BARK Bright;
and a personalized meal delivery service for dogs BARK Eats.
At BARK, we want to be the people our dogs think we are and promise
to be their voice until every dog reaches its full tail-wagging
potential. Sniff around at bark.co for more
information.
About Northern Star Acquisition Corp.
Northern Star Acquisition Corp. is a special purpose acquisition
company formed for the purpose of effecting a merger, capital stock
exchange, asset acquisition, stock purchase, reorganization or
similar business combination with one or more businesses or
entities. The management team and Board of Directors are composed
of veteran consumer, media, technology, retail and finance industry
executives and founders, including Joanna
Coles, Chairwoman and Chief Executive Officer, and
Jonathan Ledecky, President and
Chief Operating Officer. Ms. Coles is a creative media and
technology executive who in her previous roles as editor of two
leading magazines and Chief Content Officer of Hearst Magazines
developed an extensive network of relationships at the intersection
of technology, fashion and beauty. Ms. Coles currently serves as a
special advisor to Cornell Capital, a $7
billion private investment firm, and is on the board at Snap
Inc., Sonos, Density Software, and Women Entrepreneurs of
New York City. Mr. Ledecky is a
seasoned businessman with over 35 years of investment and
operational experience. He has executed hundreds of acquisitions
across multiple industries and raised over $20 billion in debt and equity. He is also
co-owner of the National Hockey League's New York Islanders
franchise. For additional information, please visit
https://northernstaric.com.
Important Information and Where to Find It
This communication is being made in respect of the proposed
merger transaction involving Northern Star and BARK. Northern Star
has filed a registration statement on Form S-4 with the Securities
and Exchange Commission (the "SEC"), which includes a proxy
statement/prospectus of Northern Star, and certain related
documents, to be used at the meeting of shareholders to approve the
proposed business combination and related matters. Investors and
security holders of Northern Star are urged to read the proxy
statement/prospectus, and any amendments thereto and other relevant
documents that will be filed with the SEC, carefully and in their
entirety when they become available because they will contain
important information about BARK, Northern Star and the business
combination. The definitive proxy statement will be mailed to
shareholders of Northern Star as of a record date to be established
for voting on the proposed business combination. Investors and
security holders will also be able to obtain copies of the
registration statement and other documents containing important
information about each of the companies once such documents are
filed with the SEC, without charge, at the SEC's web site at
www.sec.gov.
The information contained on, or that may be accessed through,
the websites referenced in this press release is not incorporated
by reference into, and is not a part of, this press release.
Participants in the Solicitation
Northern Star, BARK and certain of their respective directors
and executive officers may be deemed participants in the
solicitation of proxies from the shareholders of Northern Star in
favor of the approval of the business combination and related
matters. Shareholders may obtain more detailed information
regarding the names, affiliations and interests of certain of
Northern Star's executive officers and directors in the
solicitation by reading Northern Star's Final Prospectus dated
November 10, 2020, filed with the SEC
on November 12, 2020, and the proxy
statement and other relevant materials filed with the SEC in
connection with the business combination when they become
available. Information concerning the interests of Northern Star's
participants in the solicitation, which may, in some cases, be
different than those of their stockholders generally, will be set
forth in the proxy statement relating to the business combination
when it becomes available.
No Offer or Solicitation
This communication does not constitute an offer to sell or the
solicitation of an offer to buy any securities or a solicitation of
any vote or approval, nor shall there be any sale of any securities
in any state or jurisdiction in which such offer, solicitation, or
sale would be unlawful prior to registration or qualification under
the securities laws of such other jurisdiction.
Cautionary Statement Regarding Forward Looking
Statements
Certain statements included in this press release are not
historical facts but are forward-looking statements for purposes of
the safe harbor provisions under the United States Private
Securities Litigation Reform Act of 1995. Forward-looking
statements generally are accompanied by words such as "believe,"
"may," "will," "estimate," "continue," "anticipate," "intend,"
"expect," "should," "would," "plan," "predict," "potential,"
"seem," "seek," "future," "outlook," and similar expressions that
predict or indicate future events or trends or that are not
statements of historical matters, but the absence of these words
does not mean that a statement is not forward-looking. These
forward-looking statements include, but are not limited to,
statements regarding estimates and forecasts of other financial and
performance metrics and projections of market opportunity.
These statements are based on various assumptions, whether or
not identified in this press release, and on the current
expectations of BARK's management and are not predictions of actual
performance. These forward-looking statements are provided for
illustrative purposes only and are not intended to serve as, and
must not be relied on by any investor as, a guarantee, an
assurance, a prediction or a definitive statement of fact or
probability. Actual events and circumstances are difficult or
impossible to predict and will differ from assumptions. Many actual
events and circumstances are beyond the control of BARK. Some
important factors that could cause actual results to differ
materially from those in any forward-looking statements could
include changes in domestic and foreign business, market,
financial, political and legal conditions. These forward-looking
statements are subject to a number of risks and uncertainties; the
inability of the parties to successfully or timely consummate the
merger, including the risk that any required regulatory approvals
are not obtained, are delayed or are subject to unanticipated
conditions that could adversely affect the combined company or the
expected benefits of the merger is not obtained; failure to realize
the anticipated benefits of the merger; risks relating to the
uncertainty of the projected financial information with respect to
BARK; the risk that spending on pets may not increase at projected
rates; that BARK subscriptions may not increase their spending with
BARK; BARK's ability to continue to convert social media followers
and contacts into customers; BARK's ability to successfully expand
its product lines and channel distribution; competition; the
uncertain effects of the COVID-19 pandemic; and those factors
discussed in documents of Northern Star filed, or to be filed, with
SEC. If any of these risks materialize or our assumptions prove
incorrect, actual results could differ materially from the results
implied by these forward-looking statements. There may be
additional risks that neither Northern Star nor BARK presently know
or that Northern Star and BARK currently believe are immaterial
that could also cause actual results to differ from those contained
in the forward-looking statements.
In addition, forward-looking statements reflect Northern Star's
and BARK's expectations, plans or forecasts of future events and
views as of the date of this press release. Northern Star and BARK
anticipate that subsequent events and developments will cause
Northern Star's and BARK's assessments to change. However, while
Northern Star and BARK may elect to update these forward-looking
statements at some point in the future, Northern Star and BARK
specifically disclaim any obligation to do so. These
forward-looking statements should not be relied upon as
representing Northern Star's and BARK's assessments as of any date
subsequent to the date of this press release. Accordingly, undue
reliance should not be placed upon the forward-looking
statements.
Any financial projections in this communication are
forward-looking statements that are based on assumptions that are
inherently subject to significant uncertainties and contingencies,
many of which are beyond Northern Star's and BARK's control. While
all projections are necessarily speculative, Northern Star and BARK
believe that the preparation of prospective financial information
involves increasingly higher levels of uncertainty the further out
the projection extends from the date of preparation. The
assumptions and estimates underlying the projected results are
inherently uncertain and are subject to a wide variety of
significant business, economic and competitive risks and
uncertainties that could cause actual results to differ materially
from those contained in the projections. The inclusion of
projections in this communication should not be regarded as an
indication that Northern Star and BARK, or their respective
representatives and advisors, considered or consider the
projections to be a reliable prediction of future events.
This communication is not intended to be all-inclusive or to
contain all the information that a person may desire in considering
in an investment in Northern Star and is not intended to form the
basis of an investment decision in Northern Star. All subsequent
written and oral forward-looking statements concerning Northern
Star and BARK, the proposed transactions or other matters and
attributable to Northern Star and BARK or any person acting on
their behalf are expressly qualified in their entirety by the
cautionary statements above.
Contacts
For BARK
Investors:
ICR, Inc.
Jean Fontana
Jean.Fontana@icrinc.com
Media:
Garland
Harwood
press@barkbox.com
For Northern Star Acquisition Corp.
Jonathan Gasthalter/Nathaniel Garnick/Sam
Fisher
Gasthalter & Co.
(212) 257-4170
northernstar@gasthalter.com
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SOURCE BARK and Northern Star Acquisition Corp.