Podcasting, Photo Galleries and New Device Support Help Wireless Carriers Offer the Web as a Compelling Data Service Through Devices Already in Subscribers' Hands CONGRESS ASIA 2005, SINGAPORE, Sept. 27 /PRNewswire-FirstCall/ -- Sybase, Inc. (NYSE:SY), a leading provider of enterprise infrastructure and mobile software, today unveiled the Carrier Edition of its dynamic Web content mobilization data service offering, Sybase(R) mFolio(TM). In addition to enhancing access to regular HTML and RSS-based content from the Web, the Carrier Edition of mFolio now delivers features that enable wireless subscribers to access audio and video podcasts, photo sharing sites, and program customizable requests for content update alerts. Sybase mFolio Carrier Edition supports any Web-based or WAP-enabled feature phone, smart phone or PDA currently available on the market allowing carriers and content providers to easily deliver new or existing content to current subscribers, without the need to deploy upgraded handsets or requiring existing handsets to be reconfigured. "Wireless carriers are interested in data services that make the Web and Web content more accessible to their subscribers, increasing the value of the carrier's data network," said Billy Ho, senior vice president and general manager, Telecom and OEM Business Unit, Sybase, Inc. "Our new podcast and photo gallery features matched with broad support for already deployed feature phones in the Carrier Edition of mFolio, are perfectly timed for our carrier customers to capitalize on subscriber interest in using their phones to access the Web." mFolio allows wireless subscribers to easily view all Web-based content, not just content developed for mobile devices, thereby enabling wireless subscribers to now browse and surf beyond typically available content. Users can navigate the Web with greater ease due to minimized, and in some cases completely eliminated scrolling. All of these features work together to provide the satisfying Web experience mobile users want, and deliver the added value needed to warrant buying and/or upgrading data plan subscriptions. "Wireless carriers are constantly searching for high-value data solutions that inspire subscribers and push the boundaries of mobile communications," said Adam Zawel, director of the Wireless/Mobile United States Decision Service, Yankee Group. "Sybase mFolio enables a carrier-offered service that taps into personalization, and bridges the walled garden with the broader Web." mFolio's newest feature, Content Alerting, similar to Blackberry's e-mail push alerts, automatically notifies subscribers when requested content -- such as commercial news, stock market information, traffic and sports or podcasts and Web sites -- has been updated and is ready for viewing. In addition, the ability to cache content at the edge of the carrier's data network means that subscribers can view this content much faster using mFolio. Sybase mFolio Carrier Edition operates on a broad range of existing mobile devices, enabling wireless carriers and content providers to easily deliver content to the millions of phones already in the hands of mobile subscribers. mFolio supports feature phones, smart phones and PDAs with a Web or WAP browser, including those based on the Symbian, Palm, Linux, and RIM platforms, including the popular Palm Treo, RIM BlackBerry and Motorola RAZR handsets. Sybase mFolio Carrier Edition is available now for carriers to begin trials or for interested consumers to test drive the offering. To learn more about Sybase mFolio, visit http://www.sybase.com/seethebiggerpicture, or call 1-800-8-SYBASE, or come by Sybase booth #655 at CTIA WIRELESS I.T. & Entertainment 2005 in San Francisco or Sybase booth #B06 at 3GSM World Congress Asia in Singapore this week. About Sybase, Inc. Sybase is the largest global enterprise software company exclusively focused on managing and mobilizing information from the data center to the point of action. Sybase provides open, cross-platform solutions that securely deliver information anytime, anywhere, enabling customers and partners to create an information edge. The world's most critical data in commerce, communications, finance, government and healthcare runs on Sybase. For more information, visit the Sybase Web site: http://www.sybase.com/ . NOTE: mFolio is a trademark of Sybase, Inc., and Sybase is a registered trademark of Sybase, Inc. All other company and product names mentioned may be trademarks of the respective companies with which they are associated. Special Note: Statements concerning Sybase's future growth, prospects and new product releases are, by nature, forward-looking statements that involve a number of uncertainties and risks, and cannot be guaranteed. The words "anticipate," "believe," "estimate," "expect," "intend," "will" and similar expressions relating to Sybase and its management may identify forward-looking statements. Such statements are intended to reflect Sybase's current views with respect to future events and may ultimately prove to be incorrect or false. Factors that could cause actual events or results to differ materially include shifts in customer demand, rapid technology changes, competitive factors and unanticipated delays in scheduled product availability. These and other risks are detailed from time to time in Sybase's Securities and Exchange Commission filings, including, but not limited to, its annual report on Form 10-K and its quarterly reports on Form 10-Q (copies of which can be viewed on Sybase's Web site). DATASOURCE: Sybase, Inc. CONTACT: Julie Connolly of Sybase, Inc., +1-925-236-8696, or ; or Eileen Conway of Citigate Cunningham, +1-415-618-8710, or , for Sybase, Inc. Web site: http://www.sybase.com/seethebiggerpicture Web site: http://www.sybase.com/

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