Sybase 365 Continues Rapid Growth in African Mobile Market – Signs Agreement with Leading Kenyan Operator
November 19 2008 - 1:34PM
Business Wire
Sybase 365, a subsidiary of Sybase, Inc. (NYSE:SY), the global
leader in mobile messaging services, today announced its agreement
with Safaricom Limited, further consolidating its position as the
number one provider of international SMS across the African
Continent. Safaricom, the number one operator in its market with
over 12 million subscribers, is the latest leading operator to sign
an agreement with Sybase 365 for International SMS inter-operator
services. �Safaricom�s focus remains on offering an unparalleled
quality service to our subscribers and continuing to improve on our
coverage country wide,� said Michael Joseph CEO, Safaricom Limited.
�Sybase 365�s global operator network and its high reliability
combine to make it a perfect choice for our company.� Sybase 365
today provides two-way international SMS to more than 250 million
African subscribers, an increase of almost 40 percent vs. last
year, and is currently connected to 121 of the 130 active mobile
operators in the region, with a total two-way network of 111
directly connected operators. The company has experienced a 35
percent year on year growth in messages terminated into African
operators. �The new partnership with Safaricom further underlines
our ongoing commitment to Africa. The opportunity for growth is
tremendous as people conduct their social and business lives with
greater ease and efficiency via SMS,� said Howard Stevens, senior
vice president, International Operations, Sybase 365. �Our
commitment to the region will gain additional momentum in 2009 as
we begin to offer GRX and MMS connectivity to our rapidly expanding
African customer base.� For more information, visit Sybase 365
during: � AfricaCom, Cape Town Mobile Asia Congress, Macau
International Convention Centre Venetian Hotel November 18-19
November 18-20 Stand # B28 Stand # F55 About Sybase 365 Sybase 365,
a subsidiary of Sybase, Inc. (NYSE: SY), is the global leader in
SMS, MMS and�GRX mobile messaging interoperability, the delivery
and settlement of SMS and MMS content, mobile commerce and
enterprise-class messaging services. Processing more than 200
billion�messages per year, Sybase 365 reaches more than 700 mobile
operators and�3 billion subscribers around the world. For more
information, visit: www.sybase.com/365. Sybase and Sybase 365 are
trademarks or registered trademarks of Sybase, Inc. All other
company and product names mentioned may be trademarks of the
respective companies with which they are associated. Special Note:
Statements concerning Sybase 365�s future prospects, new products
and services, and business relationships are forward-looking
statements that involve a number of uncertainties and risks and
cannot be guaranteed. Factors that could ultimately affect such
statements are detailed from time to time in the Sybase, Inc.
consolidated Securities and Exchange Commission filings, including
but not limited to its annual report on Form 10-K and its quarterly
reports on Form 10-Q (copies of which can be viewed on the
Company's web site).
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