Vantrix Extends Relationship with Global Mobile Messaging Leader; Sybase 365 Deploys Mediadvance and Message Optimizer
March 31 2009 - 9:00AM
Business Wire
Vantrix, the leading provider of content adaptation and
optimization solutions for converged wireless, broadband and cable
networks, today announced that Sybase 365 � a subsidiary of Sybase,
Inc. (NYSE: SY), the global leader in mobile messaging services �
has extended its contract with Vantrix and will integrate the
newest version of Vantrix Message Optimizer and Mediadvance
software platform. The agreement broadens a longstanding
partnership between the two companies and provides Sybase 365 with
access to upgraded functionality for MMS content optimization and
interoperability.
For MMS, Sybase 365 provides inter-carrier interconnectivity and
interoperability services to major mobile operators, ensuring MMS
content is delivered seamlessly to subscribers across GSM and CDMA
networks. Message Optimizer provides crucial support for the
adaptation and optimization of content for a seamless end-user
experience.
�Vantrix has been a steadfast partner for over four years,
providing excellent customer service and proving that their
technology has the ability to scale with our business,� said
William Dudley, Group Director, Product Management, for Sybase 365.
�Today, we process more than two hundred billion messages each
year. It is imperative that we maintain the reliability and
performance our customers have come to expect while continuing to
expand our service offering. Vantrix is the perfect fit to help us
continue to surpass those goals moving forward.�
�Sybase 365 truly is a global leader in the messaging industry
and we are proud to have them as a longstanding customer,� added
Charles Marsh, VP Sales of Vantrix. �With the new version of
Message Optimizer, Sybase 365 will be able to deliver its services
to network operators more efficiently than ever before. Sybase 365
and Vantrix have been key contributors to the growth rate
experienced by MMS globally, providing seamless interoperability
and interconnection between heterogeneous networks and
technologies.�
About Sybase 365
Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), is the
global leader in SMS, MMS and GRX mobile messaging
interoperability, the delivery and settlement of SMS and MMS
content, mobile commerce and enterprise-class messaging services.
Processing more than 200 billion messages per year, Sybase 365
reaches more than 700 mobile operators and 3 billion subscribers
around the world. For more information, visit:
www.sybase.com/365.
Read Sybase Blogs: http://blogs.sybase.com.
About Vantrix
Vantrix delivers the best multimedia customer experience on any
network. The company offers a comprehensive suite of solutions that
delivers any multimedia content to any device, focusing on the best
possible user experience to drive consumer adoption of premium
services like MMS, mobile and web TV, user generated content and
video on demand. Vantrix is headquartered in Montreal with offices
in London, Beijing and Dubai.
To learn more about Vantrix visit our new website at
www.vantrix.com.
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