Sybase 365 Partners With New York State Emergency Management Office to Deliver SMS Emergency Alerts
December 08 2009 - 9:00AM
Business Wire
Sybase 365, a subsidiary of Sybase, Inc. (NYSE:SY), the global
leader in mobile messaging services, today announced a strategic
partnership with the New York State Emergency Management Office
(SEMO) to deploy SMS messaging services through NY-ALERT, the
State’s All‐Hazards Alert and Notification System. The web‐based
portal allows State agencies, county and local governments,
emergency service agencies and institutions of higher learning to
provide emergency alerting information and private notifications to
a defined audience through SMS alerts.
The alert notification system, the largest in the United States,
is a free, subscription based offering that allows consumers to
register multiple devices from which they want to receive alerts.
The Sybase 365® operator-grade SMS platform enables subscribers to
receive emergency information such as major road closures, severe
weather events and protective actions recommended by state, local
governments and universities, all through their mobile device.
“NY‐ALERT was developed to provide critical lifesaving
information to subscribers in a very timely manner and has become a
vital program in the Empire State,” said John R. Gibb, Director of
SEMO. “We live in a mobile society and SMS provides us another
means of disseminating critical information when time is of the
essence over a stable and fast platform.”
“Our capability to deliver high volumes of messages in real-time
is key to the success of initiatives such as the NY-ALERT program,”
said Marty Beard, President of Sybase 365. “SMS is a ubiquitous
communication tool and has proved to be one of the quickest and
most reliable information delivery channels today. As we continue
to move toward an increasingly mobile world, we anticipate other
organizations to adopt similar SMS strategies for emergency alert
notifications.”
About Sybase 365
Sybase 365, a subsidiary of Sybase, Inc. (NYSE:SY), is the
global leader in enabling mobile information services for mobile
operators, financial institutions and enterprises. We provide our
customers with the widest offering in SMS, MMS and GRX
interoperability, end-to-end mobile commerce solutions, innovative
text messaging, mobile marketing and content delivery
services. Sybase 365 processes more than 1.3 billion messages per
day, reaching 800 operators and almost 4 billion subscribers around
the world. For more information, visit: www.sybase.com/365. Read our blogs:
http://blogs.sybase.com
Sybase and Sybase 365 are trademarks or registered trademarks of
Sybase, Inc. All other company and product names mentioned may be
trademarks of the respective companies with which they are
associated. ® indicates registration in the United States.
Forward-Looking Statements
Certain statements in this release concerning Sybase, Inc. and
its new business relationships are forward-looking and involve a
number of uncertainties and risks. Factors that could cause actual
events or results to differ materially from those suggested by
these forward-looking statements include, but are not limited to,
the performance of the global economy and growth in software
industry sales; market acceptance of the company's products and
services; customer and industry analyst perception of the company
and its technology vision and future prospects; the success of
certain business combinations engaged in by the company or by
competitors; political unrest or acts of war; possible disruptive
effects of organizational or personnel changes; and other factors
described in Sybase, Inc.'s reports filed with the U.S. Securities
and Exchange Commission, including its annual report on Form 10-K
for the year ended December 31, 2008.
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