PLANO,
Texas, March 12, 2024 /PRNewswire/ -- Thousands
of soccer fans flocked to stadiums in Houston, Texas, Los
Angeles and San Diego,
California to witness the first-ever edition of Concacaf's
women's international competition, the 2024 W Gold Cup. Toyota
joined in the action as an inaugural and official automotive
partner of the competition. This helps solidify the company's
continued commitment to inclusivity in soccer and creating more
opportunities for all who are passionate about the sport.
Additionally, Toyota extended its ongoing partnership with Boys
& Girls Clubs of America, presenting a donation of $80,000 during halftime of the final game. As a
founding partner of the organization's workforce readiness
programs, the funds will support the organization's ongoing work to
empower youth to excel in school while leading healthy, productive
lives.
"We were delighted to continue our partnership with Concacaf
during the inaugural W Gold Cup as we continue engaging in programs
that bring soccer to life for communities throughout the U.S. This
competition highlights the rising profile of women in soccer, as a
catalyst not only for growth in the sport but also for the
development of the next generation of players," commented
Russ Koble, sports sponsorships
senior manager, Toyota. "To have youth from local Boys & Girls
Clubs present to share in this momentous occasion was an important
element of our continued association with Boys & Girls Clubs of
America. This helps us to ensure continued impactful experiences
for all."
Club members from the Houston,
Los Angeles and San Diego areas got a chance to witness the
soccer action at select games. To culminate the exciting
competition, a group of Club members and representatives from Boys
& Girls Clubs of Greater San
Diego attended the action-packed final game at Snapdragon
Stadium between Brazil and
the United States.
"As a former collegiate soccer player who grew up playing at a
local Club, I love seeing our Club kids, families and staff benefit
from Toyota's sponsorship of the inaugural 2024 Concacaf W Gold
Cup," stated Chad Hartman, National
Vice President, Corporate Partnerships & Engagement, Boys &
Girls Clubs of America. "We know that many girls drop of out
of sports programs due to a lack of positive role models, so giving
these young women the opportunity to see themselves reflected on
the pitch makes a big impact today and into the future. It is with
partners like Toyota that Boys & Girls Clubs of America is able
to level the playing field for youth across the country."
Fan Zone and Trophy Appearances
W Gold Cup
attendees enjoyed a variety of pre-game activities during the
competition's quarterfinals, semifinals and final game at the Fan
Zone, featuring the Toyota Fútbol (Soccer) Club. This
interactive area catered to soccer enthusiasts of all ages with
games, music, and soccer-themed artwork from local
artists. Fans also got to see up-close the all-new 2024 Tacoma
along with the 2024 bz4x, Toyota's electric vehicle. Attendees got
to see and take photos with the official W Gold Cup
trophy displayed during the Fan Zone festivities.
The Concacaf W Gold Cup is the premier women's national team
competition in the region and a key part of their women's football
strategy launched in 2019 with the goal of prioritizing the growth
of women's football at all levels.
About Toyota
Toyota (NYSE:TM) has
been a part of the cultural fabric in North America for more than 65 years, and is
committed to advancing sustainable, next-generation mobility
through our Toyota and Lexus brands, plus our more
than 1,800 dealerships.
Toyota directly employs more than 63,000 people in North America who have contributed to the
design, engineering, and assembly of nearly 47 million cars and
trucks at our 13 manufacturing plants. By 2025, Toyota's
14th plant in North
Carolina will begin to manufacture automotive batteries for
electrified vehicles. With more electrified vehicles on the road
than any other automaker, Toyota currently offers 27 electrified
options.
For more information about Toyota, visit
www.ToyotaNewsroom.com.
About Boys & Girls Clubs of America
For more than 160 years, Boys & Girls Clubs of America
(BGCA.org) has provided a safe place for kids and teens to
learn and grow. Clubs offer caring adult mentors, fun and
friendship, and high-impact youth development programs on a daily
basis during critical non-school hours. Boys & Girls Clubs
programming promotes academic success, good character and
leadership, and healthy lifestyles. Over 5,200 Clubs serve 3.3
million young people through Club membership and community
outreach. Clubs are located in cities, towns, public housing and on
Native lands throughout the country, and serve military families in
BGCA-affiliated Youth Centers on U.S. military installations
worldwide. The national headquarters is located in Atlanta. Learn more about Boys & Girls
Clubs of America on Facebook and X
(formerly Twitter).
Media contacts:
Sam Mahoney
Toyota Motor North
America
980-900-8573
Samuel.mahoney@toyota.com
Delia López
Conill for
Toyota
424-239-4078
Delia.lopez@conill.com
For customer inquiries, please call: 800-331-4331
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SOURCE Toyota Motor North America