NEW YORK, Aug. 3, 2020 /PRNewswire/ -- Coach launches its
C001 Watch collection with a campaign featuring actor and musician
Quincy Brown in his debut as global
watch ambassador for the house. Shot by photographer Alessandro Simonetti in New York and featuring Brown, a star known for
his unique style and story, the campaign conveys the house's spirit
of optimism, inclusion and self-expression. Designed for on-the-go
lifestyles, the C001 collection merges style, utility and function
in an unexpected way.
"Quincy is the perfect ambassador to represent this collection.
In addition to being true to himself and his art, passionate,
enthusiastic, and an all-around good person who cares about the
world we live in, Quincy also embodies what Coach stands for:
authentic style," said Dawn Hurley,
Vice President, Coach Watches Movado Group.
"Working with Coach has been a dream because it's about so much
more than the aesthetic," said Brown. "We're not only aligned on
values—they've always allowed me to be the real me. Finding a
partnership like that is priceless. I'm so proud to be part of the
C001 Watch campaign. In my opinion, time is the most valuable asset
in our lives, especially now. We all have the same 24 hours,
but it's what you do with it that genuinely defines who you
are."
Designed with technology and style in mind, the collection
includes six styles with a range of versatile options, from rubber
straps to stainless steel and ionic-plated bracelets. All are
offered with a unique world time analog-digital movement, removable
case-guard, and layered dial with touches of iconic Coach colors
and patterns.
The C001 collection is available now exclusively at Coach.com.
To celebrate the collection, Coach and Movado Group made a
donation to Feeding America®, the nation's largest
domestic hunger-relief organization, working to connect people with
food and end hunger—a cause important to both Coach and Brown.
Learn more at feedingamerica.org.
About Coach
Coach is a leading design house of modern
luxury accessories and lifestyle collections, with a long-standing
reputation built on quality craftsmanship. The brand approaches
design with a modern vision, reimagining luxury for today with an
authenticity and innovation that is uniquely Coach. All over the
world, the Coach name is synonymous with effortless New York style.
Coach is a Tapestry, Inc. brand. Tapestry is publicly
listed on the New York Stock Exchange under the ticker TPR.
About Movado Group
Movado Group, Inc. designs,
sources, and distributes MOVADO®, MVMT®, OLIVIA BURTON®, EBEL®,
CONCORD®, COACH®, TOMMY HILFIGER®, HUGO BOSS®, LACOSTE®, and
SCUDERIA FERRARI® watches worldwide, and
operates Movado company stores in the United
States and Canada
EDITORIAL CREDIT: Coach
SOCIAL MEDIA: @Coach; #CoachNY
CONTACT:
Amanda Peña, Senior Director, Global PR &
Brand Communications
212 594 1850 ext. 101854 / apena@coach.com
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SOURCE Coach, Inc.