WPP Buys ePromode in Malaysia for Undisclosed Sum
June 06 2016 - 4:33AM
Dow Jones News
LONDON--Advertising giant WPP PLC (WPP.LN) said Monday it has
bought ePromode Sdn Bhd, a brand activation agency in Malaysia for
an undisclosed sum.
Founded in 2000 and headquartered in Kuala Lumpur, ePromode
employs 150 people in 14 offices in Malaysia. ePromode is
best-known for adapting retail technologies to create engaging
consumer experiences.
ePromode was bought by Always Marketing Services, majority-owned
by J. Walter Thompson, a WPP operating company.
-Write to Ian Walker at ian.walker@wsj.com; @IanWalk40289749
(END) Dow Jones Newswires
June 06, 2016 04:18 ET (08:18 GMT)
Copyright (c) 2016 Dow Jones & Company, Inc.
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