Western Union Broadens Global Cash Payment Options for AdSense Subscribers
July 08 2010 - 9:00AM
Business Wire
The Western Union Company (NYSE:WU) today announced the expanded
availability of the Western Union cash payment option for Google
AdSense. First introduced in a limited number of countries in
November 2007, the reliable and flexible Western Union payment
option is now available in 30 countries including China, Morocco,
Jamaica, Philippines and Ecuador. The companies have recently added
six new payout countries including the UAE, Lebanon, Croatia,
Moldova, Slovenia and Tunisia and expect to add additional
countries later this year.
AdSense is a program for online publishers who want to make
money from their online content--social networks, mobile
applications, media and news sites, blogs, e-commerce sites, and
Web portals--by placing ads against that content without requiring
direct advertiser relationships through their own sales force.
The Western Union payment option delivers cash payments quickly
and conveniently to site owners and publishers who use AdSense.
Check collection and clearing processes can be lengthy, especially
when funds are sent internationally. Western Union delivers AdSense
revenue in cash on the next business day following the payment,
eliminating the lengthy check clearing process.
“Western Union Global Business Payments provides a full range of
consumer-to-business, and business-to-business payment options,”
says Sanjay Gupta, senior vice president, Business Development and
Strategy. “We continue to broaden the scope of our services to
address the growing and changing needs of our clients and the
consumers they serve. Our relationship with Google applies our
proven payment technology to new and innovative applications,
empowering business owners to expand global revenue
opportunities.”
About Western Union
The Western Union Company (NYSE: WU) is a leader in global
payment services. Together with its Vigo, Orlandi Valuta, Pago
Facil and Custom House branded payment services, Western Union
provides consumers and businesses with fast, reliable and
convenient ways to send and receive money around the world, as well
as send payments and purchase money orders. The Western Union, Vigo
and Orlandi Valuta branded services are offered through a combined
network of more than 410,000 agent locations in 200 countries and
territories. In 2009, The Western Union Company completed 196
million consumer-to-consumer transactions worldwide, moving $71
billion of principal between consumers, and 415 million business
payments. For more information, visit www.westernunion.com.
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