Sportradar Secures Major Client Wins on Strength of Managed Trading Services
July 01 2024 - 3:00AM
Sportradar Secures Major Client Wins on Strength of Managed Trading
Services
Sportradar has significantly grown its Managed Trading Services
(MTS) clientele in the first half of 2024, welcoming 44 new
sportsbook operators to leverage its versatile and advanced
operational capabilities.
MTS offers operators a customisable sportsbook management
solution, enabling them to decide the extent of their in-house
management or opt for external support. The solution enhances
trading efficiency through AI and automation, facilitating
real-time price adjustments and robust risk management.
Year-to-date, Sportradar has processed more than 3.5 billion
betting tickets via MTS for more than 200 clients, positioning the
company as a global leader in liquidity among top bookmakers.
MTS provides operators with access to Alpha Odds, its AI-driven
personalised odds technology. 16 of this year’s new MTS client
intake have set-up their betting offerings using Alpha Odds, which
last year boosted client profits by an average of 10% compared to a
traditional odds solution.
Geographically, the adoption of MTS has been strong in South
America, where Sportradar has emerged as the preferred partner for
operators aiming to capture market share in newly regulated
territories. In Brazil, 11 sportsbook operators have selected MTS,
alongside significant client wins in Colombia, Ecuador, and
Mexico.
In Africa, Sportradar added 13 new operators to its existing
base of 35 clients across multiple jurisdictions in the region
during the first half of 2024.
Moreover, Sportradar's MTS has garnered traction across other
regions including APAC, Europe, and the U.S., underscoring its
global appeal and operational effectiveness in diverse market
environments.
Michael Gandolfo, EVP Global Sales at Sportradar said: “As the
market evolves and competition increases, operators more than ever
need a partner to help them reduce time to market and establish a
unique client offering. MTS provides sportsbooks with the
technology and expertise they need to realise their business
objectives in a hyper-competitive landscape.”
About Sportradar
Sportradar Group AG (NASDAQ: SRAD), founded in
2001, is a leading global sports technology company creating
immersive experiences for sports fans and bettors. Positioned at
the intersection of the sports, media and betting industries, the
company provides sports federations, news media, consumer platforms
and sports betting operators with a best-in-class range of
solutions to help grow their business. As the trusted partner of
organizations like the ATP, NBA, NHL, MLB, NASCAR, UEFA, FIFA and
Bundesliga, Sportradar covers close to a million events annually
across all major sports. With deep industry relationships and
expertise, Sportradar is not just redefining the sports fan
experience, it also safeguards sports through its Integrity
Services division and advocacy for an integrity-driven environment
for all involved.
For more information about Sportradar, please
visit www.sportradar.com
Sportradar Press
Contact: Sandra
Lee press@sportradar.com
Sportradar Investor Relations
Contact: Jim
Bombassei Investor.relations@sportradar.com
Sportradar (TG:1M4)
Historical Stock Chart
From Nov 2024 to Dec 2024
Sportradar (TG:1M4)
Historical Stock Chart
From Dec 2023 to Dec 2024