Centennial Specialty Foods Expands Into Northern California DENVER, May 26 /PRNewswire-FirstCall/ -- Centennial Specialty Foods Corporation (NASDAQ:CHLE)(BSE:CSJ) announced today it has secured expanded distribution through Albertsons grocery stores in Northern California. The new Albertsons stores will start carrying five varieties of Stokes Green Chile products in approximately 180 stores throughout Northern California. Shipment of the new products into the region will begin immediately, with the products expected to hit shelves within 30 to 45 days following shipment. The distribution through Albertsons is an addition to the existing distribution in Northern California through Safeway and Super Savers Industries. Centennial is beginning consumer marketing in California to increase product and brand awareness. The initial consumer marketing program will include product demonstrations and print advertising "The addition of the Northern California Albertsons division means that Stokes Green Chile Sauces will soon be available in almost 700 Albertsons stores throughout the Southwest United States," said Bob Beckwith, Chief Marketing Officer of Centennial. Centennial Specialty Foods Corporation is a distributor of ethnic Southwestern food products. Its products are sold under the Stokes and Ellis labels, two well-known Southwestern brands that date back almost 100 years. Principal channels of distribution for Centennial's products are grocery retailers, superstores and club stores in Colorado and, to a lesser extent, several major metropolitan markets in adjoining states. More information about Centennial can be found on its website at http://www.centennialspecialtyfoods.com/ Note Regarding Forward Looking Statements: Certain matters discussed in this press release could contain forward-looking information that involves risks and uncertainties that could cause actual results to differ materially from current trends or expected results. We identify forward looking statements through our use of words such as "expect," "believe," "project," "anticipate," and similar expressions. These risks that may affect our ability to achieve forward-looking statements are discussed in our final prospectus in the section entitled "Risk Factors" and other documents that are on file with the Securities and Exchange Commission. For further information please contact Centennial Specialty Foods Corporation at (303) 414-4613. Stokes and Ellis are registered trademarks of Centennial Specialty Foods Corporation. DATASOURCE: Centennial Specialty Foods Corporation CONTACT: Centennial Specialty Foods Corporation, +1-303-414-4613 Web site: http://www.centennialspecialtyfoods.com/

Copyright