HEINEKEN Mexico investing EUR 430 million to build a state-of-the-art brewery in Yucatán
September 14 2023 - 1:01PM
HEINEKEN Mexico investing EUR 430 million to build a
state-of-the-art brewery in Yucatán
- The company is committed to constructing a state-of-the-art
brewery in Yucatán.
- The new brewery will set the standard for sustainable brewing,
with focus on improved water processes and integrating circular
economy practices.
- HEINEKEN Mexico expects to create over 2,000 new direct and
indirect job opportunities.
Amsterdam, 14 September 2023 -
HEINEKEN Mexico plans to invest EUR 430 million in the
establishment of a groundbreaking new brewery in Yucatán, with the
ambition to expand sustainable brewing practices and foster
community growth. This announcement was made in the presence of
Raquel Buenrostro, Secretary of Economy of Mexico and Mauricio Vila
Dosal, Constitutional Governor of Yucatán, alongside Guillaume
Duverdier, Managing Director of HEINEKEN Mexico.
Construction will take place in the Kanasín municipality,
marking the company's inaugural brewery in the southeast region. To
be equipped with state-of-the-art technology, the new brewery is an
important addition to HEINEKEN Mexico's operations, aiming to
address the growing demand in the southeast while capitalising on
the region's robust road, rail, and port connectivity.
In line with HEINEKEN’s global sustainability strategy ‘Brew a
Better World’, the brewery will pioneer water processes
unparalleled in the Mexican industry, integrating circular economy
practices that ensure water reuse through cutting-edge treatment
systems. In addition, we aim for the new brewery to operate with
minimal waste and utilise renewable energy sources through advanced
processes, equipment, and technology.
Currently employing over 18,000 people, HEINEKEN Mexico operates
across seven breweries and one malting plant in Mexico. The Kanasín
brewery in Yucatán is poised to create more than 2,000 direct and
indirect jobs, further enhancing its role in the local economy.
Operations are scheduled to commence in 2026, delivering beloved
brands such as Tecate, Dos Equis, Indio, Bohemia, Amstel Ultra, and
Sol, among others.
Guillaume Duverdier, Managing Director of HEINEKEN Mexico,
commented: “We highly appreciate the collaborative efforts of
federal and state governments in fostering regional development. We
take pride in being a part of Mexico's history and in connecting
with our customers and consumers in Yucatán and the southeast, all
while safeguarding the environment and the welfare of our people.
We are dedicated to and have strong confidence in Mexico, and we
remain committed to continue brewing moments of joy and true
togetherness through our portfolio of brands."
Raquel Buenrostro, Secretary of Economy of Mexico, said:
“HEINEKEN's announcement today on investing in a new brewery is a
sign of the confidence and favorable economic climate that the
country offers for prospective investments. The Mexican southeast
region is experiencing a moment of unparalleled growth, enriched by
competitive advantages, such as the development of infrastructure,
connectivity, and the commitment to fostering well-being through
sustainable progress as well as shared prosperity.”
Mauricio Vila Dosal, Governor of Yucatán, commented: “Yucatán is
an attractive investment hub, with stellar infrastructure, economic
development, and security, all key drivers of competitiveness.”
Dolf van den Brink, CEO & Chairman of the Executive Board at
Heineken N.V., said: “Mexico plays a pivotal role as one of the
company’s foremost global markets. This investment has strategic
significance. It is designed to propel growth and seize the
abundant opportunities that the Mexican market presents. We look
forward to the continued relationship between HEINEKEN and the
people of Mexico, spanning more than 132 years.”
HEINEKEN Mexico reiterated its firm trust in and long-term
commitment to both Mexico and Yucatán. Guillaume Duverdier
concluded: “This important investment aligns with our
sustainability strategy ‘Brew a Better World’. We stand ready to
contribute to the development of Yucatán by delivering a
world-class brewery.”
-END-
Press enquiries Joris Evers / Michael
FuchsE-mail: pressoffice@heineken.com Tel:
+31-20-5239-355
Investor and analyst enquiriesFederico Castillo
Martinez / Mark Matthews E-mail: investors@heineken.comTel:
+31-20-5239-590
About HEINEKENHEINEKEN is the world's most
international brewer. It is the leading developer and marketer of
premium and non-alcoholic beer and cider brands. Led by the
Heineken® brand, the Group has a portfolio of more than 300
international, regional, local and specialty beers and ciders. With
HEINEKEN’s over 90,000 employees, we brew the joy of true
togetherness to inspire a better world. Our dream is to shape the
future of beer and beyond to win the hearts of consumers. We are
committed to innovation, long-term brand investment, disciplined
sales execution and focused cost management. Through "Brew a Better
World", sustainability is embedded in the business. HEINEKEN has a
well-balanced geographic footprint with leadership positions in
both developed and developing markets. We operate breweries,
malteries, cider plants and other production facilities in more
than 70 countries. Most recent information is available on
our Company's website and follow us
on LinkedIn, Twitter and Instagram.
- Press release HEINEKEN Mexico investing EUR 430 to build a
state-of-the-art brewery in Yucatan (14_09_2023)
- IMAGE: HEINEKEN Mexico
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