Whirlpool Corporation Gives Dishwasher and Disposal Odor the One-Two Punch
October 08 2009 - 8:00AM
PR Newswire (US)
New affresh(TM) Dishwasher and Disposal Cleaner Is the Only
National Two-in-One Cleaner for Dishwashers and Garbage Disposals
BENTON HARBOR, Mich., Oct. 8 /PRNewswire-FirstCall/ -- While the
aroma of baking pies and browning roasts are welcome in the
kitchen, dishwasher and disposal odors are not. To keep smelly
kitchen odor at bay and ensure appliance workhorses run smoothly,
Whirlpool introduces the new affresh(TM) Dishwasher and Disposal
Cleaner, the only national two-in-one cleaner for dishwashers and
garbage disposals. (Logo:
http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGO ) If not
properly cleaned as indicated in the Use & Care guide, all
brands of dishwashers and garbage disposals have the potential for
odor. Dishwashers in particular can be a problem when dirty dishes
sit for multiple days or when food residue is not completely rinsed
away. Until now, no product on the market removed both dishwasher
and garbage disposal odors. "Appliances are designed to make
consumers' lives easier, and maintaining them properly helps to
ensure smooth and odor-free operation," said Tremitchell Wright,
engineer lead, Whirlpool Corporation. "When consumers adopt a
monthly maintenance routine as indicated in the appliance Use &
Care guide using a product like affresh(TM) Dishwasher and Disposal
Cleaner, they can rest easy knowing that the kitchen is clean and
fresh, right down to the dishwasher and disposal." An extension of
the affresh® washer cleaner brand, the affresh(TM) Dishwasher and
Disposal Cleaner is simple to use. Simply place one tablet in the
main dishwasher detergent tray and another tablet in the prewash
tray or in the bottom of the dishwasher. Run on the heaviest cycle
- without dishes - using the hottest wash temperature to activate
the affresh(TM) chemistry to dissolve and neutralize odor, leaving
behind a crisp citrus scent. If consumers have a garbage disposal,
they should follow up with a tablet in the disposal to remove odor
in the drain pipe, which connects to the dishwasher. To clean the
garbage disposal, place one tablet into the disposal, slowly run
hot water through the disposal for 15 seconds. Turn off water and
disposal, and wait 30 minutes before flushing with hot water.
Affresh(TM) Dishwasher and Disposal Cleaner is safe for septic
tanks, dishwashers, disposals and plumbing, and is the #1
recommended cleaner by KitchenAid, Whirlpool, Maytag and Amana
brands. For more disposal and dishwasher maintenance tips,
consumers should review their appliance Use & Care guides. The
MSRP for a package of six affresh(TM) Dishwasher and Disposal
Cleaner tablets is $5.99 and is available at major home appliance
dealers and http://www.affresh.com/. About Whirlpool Corporation
Whirlpool Corporation is the world's leading manufacturer and
marketer of major home appliances, with annual sales of
approximately $19 billion in 2008, 70,000 employees, and 67
manufacturing and technology research centers around the world. The
company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana,
Brastemp, Consul, Bauknecht and other major brand names to
consumers in nearly every country around the world. Additional
information about the company can be found at
http://www.whirlpoolcorp.com/.
http://www.newscom.com/cgi-bin/prnh/20040202/DETU004LOGODATASOURCE:
Whirlpool Corporation CONTACT: Monica Teague, +1-269-923-7405, ; or
Melissa Einfrank, Peppercom for Whirlpool, +1-212-931-6171, Web
Site: http://www.whirlpoolcorp.com/
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