VANCOUVER, BC, Nov. 16,
2023 /CNW/ - East Side Games Group (TSX: EAGR)
(OTC: EAGRF) ("ESGG" or the "Company") is thrilled to
announce the exceptional performance of their latest mobile game,
Bud Farm: Munchie Match, which has
achieved exceptional success with strongest retention metrics of
any game launched in the company's thirteen-year history.
During an extended soft launch, Bud
Farm: Munchie Match excelled, surpassing industry standards.
The deliberate duration enabled ESGG to fine-tune every aspect of
the game, achieving over 60% Day One player engagement, and Day
Thirty retention over 15%.
Since its global launch on October
1st, Bud Farm: Munchie Match
has more than tripled its Daily Active Users (DAU).
The enthusiastic reception from players worldwide has been pivotal
in fuelling this exceptional growth, highlighting the game's
captivating appeal. This surge is a testament to ESGG's unwavering
commitment to delivering exceptional gaming experiences, further
emphasized by the game's iOS store rating of 4.8/5 stars in the
US.
"In 2017, we reinvented how games in the Idle Genre were built
and monetized, we were able to 4x the average revenue per user
while massively extending the long-term player retention through
our narrative-driven gameplay and innovative integration of IP, "
said Jason Bailey, CEO of ESGG.
"With the worldwide launch of Bud Farm: Munchie Match, we are now
poised to bring the same revolution to the Match genre. We are
already seeing incredible retention growth, but have also been able
to 5x monetization through our battle proven game mechanics. I
couldn't be prouder of the incredible work done by our internal
team and our partners at Funkitron."
Jim Wagner, CPO of ESGG added
"We're excited to bring our pioneering spirit and wealth of
expertise to the match-three genre. We're confident in our ability
to not only enhance gameplay but also transform the player
experience in the match-three gaming genre. We are excited to
officially launch the Match portion of our proprietary GameKit and
have plans to launch multiple Match titles in the coming
year, thanks to our long-established toolset that
dramatically increases the speed of development while significantly
lowering the costs of building mobile games."
East Side Games has attained remarkable success with Idle game
titles like Star Trek Lower Decks: The Badgey
Directive, The Office: Somehow We Manage,
RuPaul's Drag Race Superstar, and Trailer Park Boys: Greasy Money. They are now poised
to replicate this success in the match-three genre by applying
their extensive knowledge of free-to-play game design and
monetization gained over the years.
Looking ahead, ESGG has several high-profile Intellectual
Properties (IPs) in the pipeline for 2024. The company is
positioned to build on the success of Bud Farm: Munchie Match with
a second title scheduled for a soft launch in the first quarter of
2024. This reflects ESGG's ongoing commitment to delivering
innovative, high-quality, free-to-play games that foster enduring
player loyalty.
ABOUT EAST SIDE GAMES GROUP
East Side Games Group is a leading free-to-play mobile game
group, creating engaging games that produce enduring player
loyalty. Our studio group's entrepreneurial culture is anchored in
creativity, execution, and growth through licensing of our
proprietary Game Kit software platform that enables professional
game developers to greatly increase the efficiency and
effectiveness of game creation in addition to organic growth
through a diverse portfolio of original and licensed IP mobile
games that include: The Office: Somehow We Manage, Star
Trek: Lower Decks – The Badgey Directive, Doctor Who: Lost in Time,
RuPaul's Drag Race Superstar and Trailer Park Boys: Grea$y Money.
We are headquartered in Vancouver,
Canada and our games are available worldwide on the App
Store and Google Play. For further information, please
visit: www.eastsidegamesgroup.com and join our online
communities on LinkedIn, Twitter, Facebook, and Instagram.
Additional information about the Company continues to be
available under its legal name, East Side Games Group Inc., at
www.sedar.com.
Forward-looking Information
Certain statements in this release are forward-looking
statements, which reflect the expectations of management regarding
the proposed transactions described herein. Forward-looking
statements consist of statements that are not purely historical,
including any statements regarding beliefs, plans, expectations, or
intentions regarding the future. Such statements are subject to
risks and uncertainties that may cause actual results, performance,
or developments to differ materially from those contained in the
statements. No assurance can be given that any of the events
anticipated by the forward-looking statements will occur or, if
they do occur, what benefits the Company will obtain from them.
These forward-looking statements reflect management's current views
and are based on certain expectations, estimates, and assumptions
that may prove to be incorrect. A number of risks and uncertainties
could cause our actual results to differ materially from those
expressed or implied by the forward-looking statements, including
factors beyond the Company's control. These forward-looking
statements are made as of the date of this news release.
SOURCE East Side Games Group Inc.
