Stingray Debuts Karaoke on Ford Vehicles: F-150 Lightning and Mustang Mach-E
September 17 2024 - 8:00AM
Stingray (TSX: RAY.A; RAY.B), a leading music, media, and
technology company, is launching Stingray Karaoke in Ford Motor
Company’s vehicles – starting with the all-electric
F-150® Lightning®
and Mustang Mach-E,
and coming soon to vehicles with the Ford and Lincoln Digital
Experience. This will be the first time karaoke is available for
Ford owners to use and enjoy inside the vehicle while parked and on
the go.
While owners are parked or waiting for their vehicle to charge,
they will be able to view the lyrics of the song they have selected
on the in-vehicle screen so everyone in the vehicle can participate
in the fun.
This unique experience was developed in collaboration between
the Stingray and Ford engineering teams. Here’s how it works: While
driving, if the in-vehicle app is opened and the vehicle detects a
passenger is in the front seat and buckled, the app will ask for
confirmation that a passenger is in the front seat and a QR code
will appear.* The passenger can use their smartphone to scan the QR
code and a web page will open to control the karaoke experience
from their smartphone without having to login to an app. Passengers
can add songs to their playlist, change songs, view scrolling
lyrics and utilize the vehicle’s audio system.
"Expanding Stingray's entertainment services to Ford vehicles
marks a significant step in our mission to enrich the in-car
experience," said Jim Riley, President, US Division at Stingray.
"The debut of Stingray Karaoke in Ford vehicles underscores
Stingray's dedication to bringing innovative solutions to the
automotive industry to engage customers at a time when consumers
are expecting a richer entertainment experience in their
vehicle."
Owners and their passengers can easily find songs by searching
by title, artist, lyrics, era or genre. There is also a wide
selection of songs and music styles from Rock, Country, Pop,
R&B, Latin, K&J Pop and family-friendly tunes for all ages.
The service's multilingual interface caters to a worldwide
audience, providing local language characters and hometown
favorites for karaoke lovers everywhere.
“Our goal at Ford is to continue to improve the ownership
experience for customers by delivering experiences like Stingray
Karaoke that ultimately bring joy,” said Chet Dhruna, Connect and
Engage General Manager, Ford Motor Company. “The Ford and Stingray
teams worked closely to bring the app to Ford owners so they can
make memories with their friends and family no matter where they
are on their journey, and we can’t wait to hear about these
stories.”
The Stingray Karaoke app will roll out via a Ford software
update first to eligible **F-150 Lightning owners and then soon
after to Mustang Mach-E owners in the U.S., Canada, Mexico and
Europe. It will also be available to download at a later date on
vehicles with the Ford and Lincoln Digital Experience including:
2025 Ford Explorer, 2025 Lincoln Navigator, 2025 Lincoln Aviator
and 2025 Lincoln Nautilus. Owners need an active Ford or Lincoln
Premium Connectivity plan or be connected to Wi-Fi for access.
*The Stingray Karaoke QR code to access Stingray Karaoke on a
smartphone is only available when the vehicle detects a passenger
in the front seat and the passenger seat belt is buckled.
**F-150 Lightning owners with the SYNC 4A infotainment system
are eligible to receive the update, including Lightning, Platinum
and Flash models. Owners can confirm eligibility by visiting
https://www.ford.com/support/sync-maps-updates/.
About StingrayStingray (TSX: RAY.A; RAY.B), a
global music, media, and technology company, is an industry leader
in TV broadcasting, streaming, radio, business services, and
advertising. Stingray provides an array of global music, digital,
and advertising services to enterprise brands worldwide, including
audio and video channels, over 100 radio stations, subscription
video-on-demand content, FAST channels, karaoke products and music
apps, and in-car and on-board infotainment content. Stingray
Business, a division of Stingray, provides commercial solutions in
music, in-store advertising solutions, digital signage, and
AI-driven consumer insights and feedback. Stingray Advertising is
North America's largest retail audio advertising network,
delivering digital audio messaging to more than 30,000 major retail
locations. Stingray has close to 1000 employees worldwide and
reaches 540 million consumers in 160 countries. For more
information, visit www.stingray.com.
About Ford Motor CompanyFord Motor Company
(NYSE: F) is a global company based in Dearborn, Michigan,
committed to helping build a better world, where every person is
free to move and pursue their dreams. The company’s Ford+
plan for growth and value creation combines existing strengths, new
capabilities and always-on relationships with customers to enrich
experiences for customers and deepen their loyalty. Ford
develops and delivers innovative, must-have Ford trucks, sport
utility vehicles, commercial vans and cars and Lincoln luxury
vehicles, along with connected services. The company does
that through three customer-centered business segments: Ford
Blue, engineering iconic gas-powered and hybrid vehicles; Ford
Model e, inventing breakthrough EVs along with embedded software
that defines exceptional digital experiences for all customers; and
Ford Pro, helping commercial customers transform and expand their
businesses with vehicles and services tailored to their
needs. Additionally, Ford provides financial services through
Ford Motor Credit Company. Ford employs about 177,000 people
worldwide. More information about the company and its
products and services is available at
corporate.ford.com.
For more information, please contact:
Frédérique Gagnier
Public Relations Manager
Stingray
fgagnier@stingray.com
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