Shopify Enables Frictionless Checkout with Google Pay
March 19 2018 - 8:00AM
Business Wire
First commerce platform to offer Google Pay to
its merchants reducing friction at checkout for hundreds of
millions of customers globally
Shopify Inc. (NYSE:SHOP) (TSX:SHOP), the leading multi-channel
commerce platform, today launches its integration with Google Pay
on Shopify stores allowing hundreds of millions of shoppers to
experience an accelerated checkout. With Google Pay, shoppers will
experience a fast checkout involving fewer steps and a mobile-first
design. Shopify is the first commerce platform enabling Google Pay
for its users.
Today over 70% of the traffic to online stores that use Shopify
comes from mobile devices, a number that continues to rise. This is
why improving the checkout process on mobile is critical for
supporting online retailers in their journey to grow and reach more
customers. To improve checkout conversion rates, Shopify merchants
can now enable Google Pay with a single click in their store
settings and unlock an accelerated checkout experience for their
customers. With fewer clicks and a mobile-first design, Google Pay
enables any Android user who has previously stored their credit or
debit card information on Chrome to checkout via a "Google Pay"
button.
“The checkout process can often make or break the completion of
a purchase. When shoppers encounter a lot of friction on a mobile
device, they’re more likely to abandon their carts,” said Mohammad
Hashemi, General Manager of Financial Services at Shopify. “Shopify
is always looking for ways to arm our merchants with tools to
provide the best customers experiences, and by enabling Google Pay
across our entire platform, we are helping our merchants tackle one
of the toughest challenges in the industry - cart abandonment. With
Google Pay, customers globally will experience a frictionless
checkout process on Shopify stores, generating more sales for our
merchants.”
“Google Pay is designed to provide the kind of seamless shopping
experience consumers expect, no matter where they are, and on
whichever device they choose to shop,” says Pali Bhat, VP of
Payments Product Management. “By integrating with Google Pay,
Shopify is making it even easier for merchants to deliver fast and
simple checkout.”
Shopify is always looking for ways to set our merchants up for
success - one of which is enabling a frictionless checkout
experience for their customers. Working with industry-leading
technology companies like Google, Shopify will continue to innovate
in the payments space, in order to help generate higher conversion
rates, resulting in more sales for our merchants.
Google Pay is available to all Shopify merchants using Shopify
Payments. To learn more about Google Pay, please visit:
https://www.shopify.ca/google-pay
About Shopify
Shopify is the leading cloud-based, multi-channel commerce
platform. Merchants can use the software to design, set up, and
manage their stores across multiple sales channels, including web,
mobile, social media, marketplaces, brick-and-mortar locations, and
pop-up shops. The platform also provides merchants with a powerful
back-office and a single view of their business. The Shopify
platform was engineered for reliability and scale, making
enterprise-level technology available to businesses of all sizes.
Headquartered in Ottawa, Canada, Shopify currently powers over
600,000 businesses in approximately 175 countries and is trusted by
brands such as Red Bull, Nestle, Rebecca Minkoff, Kylie Cosmetics,
and many more.
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MEDIA:Shopify Inc.Claudia Lo, 416-238-6705 x 302Product Public
Relationspress@shopify.com
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