– Reseller Agreement Significantly Expands
Sales Channel for RAVEN, a Highly Complementary Product to Syrenis'
Cassie, Consent and Preference Management Solution
LONDON, ON, Oct. 14, 2021
/PRNewswire/ - VersaBank ("VersaBank" or the "Bank") (TSX: VB)
(NASDAQ: VBNK), a leader in digital banking and cyber security
solutions, today announced that its wholly-owned, Washington, DC-based subsidiary, DRT Cyber
Inc. ("DRT Cyber") has entered into a reciprocal Reseller Agreement
(the "Agreement") with UK-based Syrenis Ltd ("Syrenis"), under
which Syrenis will act as a reseller of DRT Cyber's anti-spam
legislation solution, RAVEN. RAVEN integrates
seamlessly with Syrenis' Cassie, a world leading Consent and
Preference Management solution for organizations globally.
Syrenis has an international footprint of customers, including
large multi-nationals in the healthcare, automotive, retail,
financial services, resourcing and media sectors, as well as the
public sector.
RAVEN is the only fully automated and integrated solution that
provides complete compliance with all major global anti-SPAM
legislation, thereby allowing clients to respect and protect their
customers', suppliers' and partners' privacy. RAVEN is both email
platform and email client agnostic; it covers all emails, whether
they are sent from a mobile device, laptop or web interface. It
does not require an install or rollout of a new or specific email
system or client, and it integrates with all existing email client
and server solutions. RAVEN integrates with Cassie, Syrenis'
consent and preference management solution to provide a holistic
solution for global data protection regulation compliance.
In August of this year, DRT Cyber and Syrenis entered into a
separate, but related reseller agreement under which DRT Cyber will
act as a reseller of Cassie, expanding DRT Cyber's suite of
innovative solutions for data protection, cyber security and
compliance.
Cassie is an enterprise consent and preference management
solution designed to balance the challenges of maintaining
individual data privacy and regulatory compliance with the need to
develop customer engagement and trust.
Cassie connects with multiple customer touchpoints - such as
websites, CRM systems, marketing automation systems, contact centre
or smart devices to capture consents and preferences in a single
platform to deliver a single transparent source of truth. Cassie
empowers organizations with the confidence to maximise their data,
fuelling powerful engagement & enhancing customer
relationships, while at the same time, maintaining secure customer
records in compliance with global data privacy laws.
"We are thrilled to expand our relationship with Syrenis and
further capitalize on the sales synergies inherent in these two
highly complementary solutions," said David
Taylor, President and Chief Executive Officer, DRT
Cyber. "RAVEN is a one-of-a-kind solution addressing the
critical need for privacy compliance amidst increasingly complex
regulation around online user data – a challenge faced by virtually
every online entity."
Mr. Taylor added, "This agreement marks yet another step forward
in the execution of our strategy for DRT Cyber to offer a
comprehensive suite of services that address the breadth of cyber
security challenges corporations and government's face –
Assessment, Detection, Protection and Privacy."
"We are very excited to be able to offer both existing and
prospective clients DRT Cyber's RAVEN, an innovative and unique
product that adds a highly attractive dimension to our privacy and
consent management solution, Cassie," commented Glenn Jackson, Chief Executive Officer,
Syrenis. "Solving one-to-one and bulk email anti-SPAM
legislation compliance, while integrating with global consent and
preference management across the business is a powerful and
valuable capability."
ABOUT SYRENIS
Syrenis provides consent and preference management and
stakeholder engagement solutions for large global enterprises. The
company's flagship product, Cassie, is an enterprise consent and
preference management solution that enables large multi-national
corporations to manage their data in compliance with global data
privacy regulations, while at the same time, developing customer
engagement and trust. Syrenis' Stakeholder Relationship and
Management Tool, SMART, gives organizations the ability to track
and trace their relationships with key internal and external
influencers and stakeholders. Syrenis' solutions enable
compliance, demonstrate transparency, minimize risk and establish
engagement and trust. Syrenis has a widespread user base and the
company's solutions are used extensively in many different sectors
including healthcare, financial services, retail, resourcing, media
and public sector. The company's client base covers Europe, North
America, Middle East &
Asia-Pacific. Syrenis is backed by
angel investors, renowned business leaders, Sir Terry Leahy (formerly CEO of Tesco) and
entrepreneur Bill Currie. Based in
the UK, the company has ambitious plans for global growth and to
support and expand its client base in North
America. www.syrenis.com
ABOUT VERSABANK
VersaBank is a Canadian Schedule I chartered bank with a
difference. VersaBank became the world's first fully digital
financial institution when it adopted its highly efficient
business-to-business model using its proprietary state-of-the-art
financial technology to profitably address underserved segments of
the Canadian banking market in the pursuit of superior net interest
margins while mitigating risk. VersaBank obtains all of its
deposits and provides the majority of its loans and leases
electronically, with innovative deposit and lending solutions for
financial intermediaries that allow them to excel in their core
businesses. In addition, leveraging its internally developed IT
security software and capabilities, VersaBank established wholly
owned, Washington, DC-based
subsidiary, DRT Cyber Inc. to pursue significant large-market
opportunities in cyber security and develop innovative solutions to
address the rapidly growing volume of cyber threats challenging
financial institutions, multi-national corporations and government
entities on a daily basis.
VersaBank's Common Shares trade on the Toronto Stock Exchange
under the symbol VB and Nasdaq under the symbol VBNK. Its
Series 1 Preferred Shares trade on the Toronto Stock Exchange under
the symbol VB.PR.A.
Visit our website at: www.versabank.com
Follow VersaBank on Facebook, Instagram, LinkedIn and
Twitter.
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SOURCE VersaBank