KITCHENER, ON, May 10, 2023
/CNW/ -
HIGHLIGHTS:
- Laker Beer is excited to be partnering with Jack Link's this spring and summer by featuring
a coupon for $5 off a selection of
Jack Link's products in 24x341ml
bottle packs of Laker Lager and Laker Light
- Additionally, 24x355ml can packs of Laker Ice and Laker Lager
will be featuring a pin code for your chance to win 1 of 25
inflatable kayaks
- These promotional packs will be available at the Waterloo
Brewing Beer Store, select LCO stores and The Beer Store
This spring and summer, Laker drinkers will be able to "Feed
Their Wild Side" when they buy specially marked 24x341ml bottle
packs of Laker Lager and Laker Light. Inside each case, beer lovers
will find a coupon for $5 off a
selection of Jack Link's products –
bringing together quality beer and quality jerky!
Jack Link's dedication to quality
made for an obvious partnership with Laker Beer. In 2022, Laker
Lager and Laker Ice took home gold by Monde Selection; Monde
Selection is an internationally recognized quality organization
that rigorously evaluates consumer products from around the world.
This echoes the Jack Link's commitment to using quality ingredients
like carefully selected lean cuts of 100% premium beef.
"Laker Beer is determined to make great quality beer at an
affordable price. We often seek partners with similar values to us,
so we are proud to be offering this excellent promotion with
Jack Link's," said Kim Mannerow, Senior Marketing Manager for
Carlsberg Canada.
"Jack Link's feels strongly about
supporting Canadian Businesses and bringing the great outdoors to
you through our high-quality meat snacks. Through this
collaboration with Laker Beer, we can bring both
together. Cheers to your wild side!" said Curtis Davison, Vice President General Manager
at Jack Link's Canada.
Additionally, this spring and summer, Laker lovers will be able
to find a pin code for their chance to win 1 of 25 inflatable
kayaks in 24x355ml can packs of Laker Ice and Laker Lager. Laker
Beer is looking forward to giving beer drinkers the ultimate summer
this year – from delicious beer, to tasty snacks, to their very own
kayak to take to the lake.
Keep an eye out for specially marked 24x341ml bottle packs of
Laker Lager and Laker Light, and 24x355ml can packs of Laker Ice
and Laker Lager in early May. These promotional packs will be
available at the Waterloo Brewing Beer Store, select LCO stores and
The Beer Store. It's going to be a great summer to spend
lakeside!
About Waterloo Brewing
Founded in 1984, Waterloo
Brewing Ltd. was the first craft brewery to start up in
Ontario and is credited with
pioneering the present-day craft brewing renaissance in
Canada. Waterloo Brewing has
complemented its Waterloo premium beers with the popular Laker
brand. In 2011, Waterloo Brewing purchased the Canadian rights to
Seagram Coolers, and in 2015 secured the exclusive Canadian rights
to both LandShark® and Margaritaville®. In
addition, Waterloo Brewing utilizes its leading-edge brewing,
blending, and packaging capabilities to provide an extensive array
of contract manufacturing services in beer, coolers and
ciders.
The Company is a regional brewer of award-winning premium and
value beers and is officially certified under the Global Food
Safety Standard, one of the highest and most internationally
recognized standards for safe food production.
Since March 2023, Waterloo Brewing
has been a part of the Carlsberg Group, which is one
of the largest brewing companies in the world. The
Group's purpose is brewing for a better today and tomorrow. Doing
business responsibly and sustainably supports that purpose – and
drives the efforts to deliver value for shareholders and
society.
SOURCE Waterloo Brewing Ltd.
