Else Products to Launch on Kroger Ship, Enabling Nationwide Delivery and Further Expansion
October 04 2021 - 7:00AM
ELSE NUTRITION HOLDINGS INC.
(BABY.V)
(BABYF)
(0YL.F) ("Else" or the
"Company") the Plant-Based baby, toddler and
children nutrition company, today announced that is has been
approved for Kroger Ship, an E-commerce service which enables
Kroger to ship to customers anywhere nationwide – even where Kroger
does not operate physical stores.
Launched by Kroger in 2018, Kroger Ship
empowers Kroger customers with shipments to their doorstep from
coast to coast, delivered as quickly as the next day and often with
delivery through the U.S. Postal Service or through
FedEx.
Launch on the Kroger Ship platform, allows Else
Plant-Powered Products to be soon available on both Kroger.com and
Vitacost.com (Kroger's E-commerce platform which primarily
ships vitamins, supplements and organic grocery products). Else
will be featured on the platform with 3 products: Else Plant-Based
Complete Nutrition for Toddlers, and Else Kids Shake Mix in
Chocolate and Vanilla.
“This is a great step for the Else brand, and
being able to feature our range of clean, Plant-Based products on
the largest grocery chain’s E-commerce platform greatly extends our
online reach and potential sales growth,” said Hamutal Yitzhak, CEO
& Co-Founder of Else Nutrition.
Riding the success of its ongoing investments in
e-commerce and powered by a COVID-19 surge in online grocery sales,
The Kroger Co. entered eMarketer’s annual list of Top 10 U.S.
Retail E-Commerce Companies. Kroger, the nation’s largest
grocery chain, saw its e-commerce sales jump by 79% in 2020,
according to eMarketer.
About Else Nutrition Holdings Inc.
Else Nutrition GH Ltd. is an Israel-based food
and nutrition company focused on developing innovative, clean and
plant-based food and nutrition products for infants, toddlers,
children, and adults. Its revolutionary, plant-based, non-soy,
formula is a clean-ingredient alternative to dairy-based formula.
Else Nutrition (formerly INDI) won the "2017 Best Health and Diet
Solutions" award at the Global Food Innovation Summit in Milan.
Else Plant-Based Complete Nutrition for Toddlers was recently
ranked as the #1 Top seller in the baby and toddler formula
category on Amazon. The holding company, Else Nutrition Holdings
Inc., is a publicly traded company, listed as TSX Venture Exchange
under the trading symbol BABY and is quoted on the US OTC Markets
QX board under the trading symbol BABYF and on the Frankfurt
Exchange under the symbol 0YL. Else's Executives include
leaders hailing from leading infant nutrition companies. Many
of Else advisory board members had past executive roles in
companies such as Mead Johnson, Abbott Nutrition, Plum Organics and
leading infant nutrition Societies, and some of them currently
serve in different roles in leading medical centers and academic
institutes such as Boston Children's Hospital, Pediatrics at
Harvard Medical School, USA, Tel Aviv University, Schneider
Children's Medical Center of Israel, Rambam Medical Center and
Technion, Israel and University Hospital Brussels, Belgium.
For more information,
visit: elsenutrition.com or @elsenutrition on Facebook
and Instagram.
Media ContactCallie RappBrilliant
PRCallier@brilliantprm.com
For more information, contact:Mrs. Hamutal
Yitzhak, CEO, Co-Founder & DirectorELSE Nutrition Holdings
Inc.E: hamutaly@elsenutrition.comP: +972(0)3-6445095
Mr. Sokhie Puar, Lead Director of Else
NutritionEmail: sokhiep@elsenutrition.comP : 604-603-7787
US Investor Relations ContactLytham Partners,
LLCMr. Ben ShamsianNew York | PhoenixEmail:
shamsian@lythampartners.comP : 646-829-9701
TSX Venture Exchange
Neither the TSX Venture Exchange nor its
regulation services provider (as that term is defined in the
policies of the TSX Venture Exchange) accepts responsibility for
the adequacy or accuracy of this release.
Caution Regarding Forward-Looking
Statements
This press release contains statements that may
constitute “forward-looking statements” within the meaning of
applicable securities legislation. Forward-looking statements are
typically identified by words such as “will” or similar
expressions. Forward-looking statements in this press release
include statements with respect to the anticipated dates for filing
the Company’s financial disclosure documents. Such
forward-looking statements reflect current estimates, beliefs and
assumptions, which are based on management’s perception of current
conditions and expected future developments, as well as other
factors management believes are appropriate in the circumstances.
No assurance can be given that the foregoing will prove to be
correct. Forward-looking statements made in this press release
assume, among others, the expectation that there will be no
interruptions or supply chain failures as a result of COVID-19 and
that the manufacturing, broker and supply logistic agreement with
the Company do not terminate. Actual results may differ from the
estimates, beliefs and assumptions expressed or implied in the
forward-looking statements. Readers are cautioned not to place
undue reliance on any forward-looking statements, which reflect
management’s expectations only as of the date of this press
release. The Company disclaims any obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
law.
A graphic accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/49da9350-a72e-4b16-b7ad-9df9c0acf623
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