Pinpoint Completes Transfer of 99.23% of Shares to iSIGN Media
October 26 2011 - 7:00PM
Marketwired
iSIGN Media Solutions Inc. ("iSIGN" or "Company")(TSX VENTURE:ISD)
announces that it has completed the purchase of 99.23% of the
outstanding shares of Pinpoint Media Group Inc. and will obtain
ownership of the remaining 0.77% over the next 4 weeks.
iSIGN issued 7,442,525 million iSIGN treasury shares in return
for 99.23% of the issued and outstanding shares of Pinpoint. Five
hundred thousand of the shares will be free trading and the
remaining will be subject to a four-month hold period. Arrangements
to acquire the remaining shares in exchange for the issuance of a
further 57,475 iSIGN shares have been made. If such transaction is
not completed in 2 weeks, a formal squeeze out will be initiated by
iSIGN to complete its acquisition.
This transaction enables iSIGN to increase advertising revenue
by enhancing the network with its data-gathering and data-measuring
Interactive Marketing Solution 3.1 software across the entire
5,900-screen network. This will more than double the recently
announced acquisition of a 2,500-screen digital-signage network in
a German supermarket chain by Deutsche Telekom.
"We are excited by this acquisition and by the additional
revenue opportunities that it will generate for us in both ad
network sales and software licensing," stated Alex Romanov, iSIGN's
Chief Executive Officer. "Our new convenience-store channel is in
the fastest growing and profitable segment today, with frequent
shoppers and opportunities to influence purchases and collect
anonymous shopper data. Our network in the Mac's stores is one of
the largest in North America and will be the first in the world to
have signage content broadcast to mobile phones of all customers
within and in proximity of each of the 1,400 stores."
Once the installation of the software in the convenience-store
chain is complete, the company will have the world's largest fully
interactive digital signage network, reaching an average of 1.5
million consumers a day throughout its convenience-store network
alone. The company expects that ownership of the networks will
allow it to better demonstrate ROI to brands and retailers by
helping them increase sales within the Couche-Tard environment,
while showing the advantages that its IMS patent-pending software
and its various reporting features can bring to all retailers and
brand advertisers.
"One of the benefits of having this network, is that we can use
it as a showcase to present to the advertising and retail
communities the power that traditional digital signage, integrated
with and enhanced by our IMS 3.1 software solution, has. In
addition, we will be able to demonstrate the tremendous measurement
and metric benefits that would be realized by other retailers'
brands and ad agencies," added Mr. Romanov.
It is the company's belief that by converting the existing
networks into interactive digital signage networks, it will be able
to fully maximize their inherent revenue potential and user
base.
"With our IMS software, we will be able to satisfy advertisers'
demand for real-time metrics, which will translate into increased
sales for the network," said Mr. Romanov. "In addition, we will
immediately be accelerating our sales efforts to advertising
agencies and brands with our new advertising sales partners."
"We believe that this unique interactive platform will become
the model for all digital signage networks as well as for the
mobile advertising industry," added Mr. Romanov.
iSIGN and its partners envision a huge broadcasting network that
will be able to message more than 1.5 million shoppers as well as
others in proximity to signage locations per day. This will be one
of the largest single audiences in Canada which will favourably
compare to, or surpass, any cable and satellite system viewers,
giving advertisers a larger audience with measurement instantly, at
much lower costs than traditional TV, radio and print channels.
About iSIGN Media
iSIGN is a leading developer of location-based interactive
proximity advertising solutions that deliver rich media, permission
based messages, free of charge to cell phones using Bluetooth®
connectivity, while providing Business Intelligence to the client.
The Company's patent-pending advertising platform combines the
precision of direct marketing and the tracking potential of the Web
to deliver more cost effective and ROI - driven advertising than is
possible via print, radio and television. iSIGN is now the largest
owner/operator of in-store digital media in Canada. With a national
footprint, iSIGN reaches an average of 1.5 million consumers a day
through our convenience store network, using state of the art
technology to push relevant content. iSIGN's network includes just
over 5,600 digital faces in 1,400 plus convenience stores across
Canada and additional digital faces in the City of Calgary's parks
and recreation building. iSIGN is based in Richmond Hill, Ontario
with R&D and customer support operations in Vancouver, BC.
iSIGN is a business partner of AOpen America Inc., having an OEM
agreement for the embedding of its IMS software in AOpen's digital
media players and IBM, as their Solution Provider, POS All Models.
iSIGN's software solutions are also distributed by BlueStar Inc. to
their network of Value Added Resellers. iSIGN is publicly traded in
Toronto (TSX.V) under the symbol "ISD". Additional information
about iSIGN Media can be found at www.isignmedia.com.
Forward-Looking Statements
This news release includes certain forward-looking statements
that are based upon current expectations, which involve risks and
uncertainties associated with iSIGN Media's business and the
environment in which the business operates. Any statements
contained herein that are not statements of historical facts may be
deemed to be forward-looking, including those identified by the
expressions "anticipate", "believe", "plan", "estimate", "expect",
"intend", and similar expressions to the extent they relate to the
Company or its management. The forward-looking statements are not
historical facts, but reflect iSIGN Media's current expectations
regarding future results or events. These forward-looking
statements are subject to a number of risks and uncertainties that
could cause actual results or events to differ materially from
current expectations, including the matters discussed under "Risks
and Uncertainties" in the Filing Statement filed on October 9th,
2009 with the regulatory authorities. iSIGN Media assumes no
obligation to update the forward-looking statements, or to update
the reasons why actual results could differ from those reflected in
the forward-looking statements.
© 2011 iSIGN Media Solutions Inc. All Rights Reserved. All other
trademarks and trade names are the property of their respective
owners.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Contacts: iSIGN Media Alex Romanov Chief Executive Officer (905)
780-6200, ext 1alex@isignmedia.comwww.isignmedia.com
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