Award-Winning Strategic Marketing Executive to Grow
Brokerage's Brand
NEW YORK and TORONTO, Nov. 8,
2021 /CNW/ -- The Real Brokerage Inc. ("Real" or
the "Company") (TSXV: REAX) (NASDAQ: REAX), an
international, technology-powered real estate brokerage, today
announced that Katharine Mobley will
join its management team as Chief Marketing Officer.
Mobley will be responsible for driving brand awareness,
increasing agent visibility and leading investor relations. As a
proven global brand builder and thought leader Mobley aims to
expand Real's national and international footprint. Additionally,
as Chief Marketing Officer, Mobley will be instrumental in other
corporate initiatives such as Real's Environmental, Social,
Governance (ESG) program and corporate events.
"With the current state of the real estate market, this is a
very exciting time to join Real. This is an extraordinary
opportunity to leverage my background in technology and apply it to
this rapidly changing industry," said Real Chief Marketing Officer,
Katharine Mobley. "Since my first
meeting with the team, I saw Real's many opportunities and I knew
this was a brand and a company that I wanted to join. I look
forward to taking our brand to the next level."
Mobley is an award-winning executive with more than 20 years of
experience. Mobley focuses on delivering strategic and data-driven
strategies for growth, venture-backed and private equity companies.
Previously, Ms. Mobley led global marketing at First Advantage
(NASDAQ: FA). Prior to her role at First Advantage, Mobley served
as a chief marketing officer at several technology firms and
managed a range of global brands with accounts at several Fortune
500 companies.
Mobley holds a Bachelor of Arts in Business Administration and
Marketing from the University of
Georgia's Terry College of
Business. Mobley frequently mentors startup founders including at
the Atlanta Tech Village incubator.
"This is an exciting time to have Katharine join the executive
team here at Real," said Real co-founder and CEO Tamir Poleg. "Our organization is expanding and
given Katharine's strong background and key relationships in the
marketing and communications fields, we are confident that
Katharine will play a key role in creating opportunities to elevate
our brand and agents. We are looking forward to having her join our
family at Real and will fit right into our culture and team."
About Real
Real (www.joinreal.com) is a technology-powered real estate
brokerage operating in 38 U.S. states, the District of Columbia, and Canada. Real is building the future, together
with agents and their clients. Real creates financial opportunities
for agents through better commission splits, best-in-class
technology, revenue sharing and equity incentives.
Contact Information
For additional information, please contact:
The Real Brokerage Inc.
Caroline Glennon
thunder11@therealbrokerage.com
1+201-564-4221
Forward-Looking Information
This press release contains forward-looking information
within the meaning of applicable Canadian securities laws.
Forward-looking information is often, but not always, identified by
the use of words such as "seek", "anticipate", "believe", "plan",
"estimate", "expect", "likely" and "intend" and statements that an
event or result "may", "will", "should", "could" or "might" occur
or be achieved and other similar expressions. These statements
reflect management's current beliefs and are based on information
currently available to management as at the date hereof.
Forward-looking information in this press release includes, without
limiting the foregoing, Katharine
Mobley's role at the Company and the business and strategic
plans of Real.
Forward-looking information is based on assumptions that may
prove to be incorrect, including but not limited to Real's business
objectives, expected growth, results of operations, performance,
business projects and opportunities and financial results. Real
considers these assumptions to be reasonable in the circumstances.
However, forward-looking information is subject to known and
unknown risks, uncertainties and other factors that could cause
actual results, performance or achievements to differ materially
from those expressed or implied in the forward-looking information.
These factors should be carefully considered, and readers should
not place undue reliance on the forward-looking statements.
Although the forward-looking statements contained in this press
release are based upon what management believes to be reasonable
assumptions, Real cannot assure readers that actual results will be
consistent with these forward-looking statements. These
forward-looking statements are made as of the date of this press
release, and Real assumes no obligation to update or revise them to
reflect new events or circumstances, except as required by
law.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release, and the NASDAQ has neither approved nor disapproved
the contents of this press release.
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SOURCE The Real Brokerage Inc.