Datalex Renews Air China Partnership for Three More Years
April 13 2023 - 5:00AM
Dow Jones News
By Anthony O. Goriainoff
Datalex PLC said Thursday that it has renewed its partnership
with Air China Ltd. for a further three years, and that company
data indicates recovery of air travel in the country is well
underway.
The Irish digital commerce company--with a focus on travel
retail--said that as part of the renewal the airline will migrate
to the latest version of its China Shopping & Pricing product.
It added that this will bring the flagship carrier greater
efficiencies such as improved speed-to-market of new features and
releases, greater tactical flexibility, faster market-reaction
time, and more customer choice.
Company data reflects a recovery in Chinese aviation activity in
the first three months of 2023, with March transaction volumes
reaching 43% of the same period in 2019, it said.
Its March monthly transaction volumes showed a 26% on-month rise
compared with February.
"We look forward to being a key enabler of Air China's digital
transformation strategy as we work together to future-proof Air
China's digital retailing capabilities," Chief Executive Sean
Corkery.
Write to Anthony O. Goriainoff at
anthony.orunagoriainoff@dowjones.com
(END) Dow Jones Newswires
April 13, 2023 04:45 ET (08:45 GMT)
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