ASCC Targets Slice of Multi-Billion-Dollar Women’s Literature Market
September 06 2012 - 5:00AM
Business Wire
With more women than ever before writing and buying books, the
Aristocrat Group Corp. (OTCBB: ASCC) is putting together a business
plan to capture a share of the multi-billion-dollar women’s
literature market—starting with finding the next hot female
author.
It’s no secret that women authors of popular fiction have
cleaned up in recent years. Harry Potter’s J.K. Rowling, Twilight’s
Stephanie Meyer and Fifty Shades of Grey’s E.L. James have found
unprecedented success by authoring stories that appeal to women
young and old. There’s a reason why these books have done so well:
Sixty-eight percent of all books sold are purchased by women,
adding up to billions in profits for publishing houses.
The romance-publishing industry sold $1 billion worth of books
last year, with e-book sales exploding. There’s been no way for
investors to capitalize on those incredible numbers until now, as
ASCC offers shareholders a chance to get in on the ground floor of
a new publishing model.
“One only has to look at the empty, former site of their local
Borders bookstore to understand where the future of book publishing
lies,” said ASCC CEO Cindy Morrissey. “Online and e-book sales
present new marketing challenges and opportunities for rising
companies such as ASCC, and we plan to capitalize on this shift by
finding and publishing the next wave of great female authors.”
Harry Potter author J.K. Rowling was originally turned down by
12 publishers before making billions. ASCC is betting on scoring a
big hit of its own by giving a chance to up-and-coming writers who
have been ignored by the male-dominated publishing mainstream.
The publishing initiative is part of ASCC’s strategy to deliver
powerful new social tools for women in a growing industry alongside
companies such as Gaiam, Inc. (GAIA), LinkedIn Corp. (LNKD) and
Pandora Media Inc. (NYSE: P).
For more information on ASCC’s motherhood services initiative,
please visit www.aristocratgroupcorp.com/investors.html.
Follow ASCC on Twitter
at www.twitter.com/AristocratGroup.
About the Aristocrat Group
The Aristocrat Group
Corp. (www.aristocratgroupcorp.com) is a women’s lifestyle
company that aims to make the transition into parenthood smoother
and more rewarding than ever before. Our smart growth initiatives
will position us as the premier resource for prenatal and
postpartum resources. For more information on our business plan,
please
visit www.aristocratgroupcorp.com/old/investor.html.
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