ASCC CEO Visits the Set as Shooting Wraps on Killing Time
February 12 2013 - 5:00AM
Business Wire
The Aristocrat Group Corp. (OTCBB: ASCC) CEO Robert Federowicz
was on hand to pop bottles with the cast and crew of Killing Time
as shooting wrapped on the first of three Outpost Media, Inc.,
films to feature prominent product placement of ASCC’s Luxuria
Brands vodka.
An unconventional horror film being shot in a remote community
two hours north of Toronto, Canada, Killing Time is the first film
covered by a multi-picture advertising and product placement deal
that ASCC recently signed with Outpost Media. Outpost is a
full-service film production and post-production studio that
specializes in developing, producing and marketing high-quality
films with broad audience appeal.
“Effective product placement in a feature film requires a
delicate balance of story-telling and advertising, and we couldn’t
be more pleased with the creative solutions employed by Outpost
Media,” Federowicz said. “Killing Time is already generating
positive buzz in the independent film community, and we’re very
excited to watch that buzz transfer to our products upon the
movie’s release.”
Though the Killing Time shoot is now a wrap, ASCC’s partnership
with Outpost Media is only beginning. ASCC’s three-picture deal
with the studio includes product placement, sponsored promotional
events and social media awareness campaigns designed to spread the
word about ASCC’s distilled spirits business.
ASCC plans to announce a deal soon with a niche North American
distiller to produce the new vodka line from its brand management
division, Luxuria Brands.
The Company views vodka as key to growing its brand management
business in order to compete in a highly profitable sector
alongside Limited Brands, Inc. (NYSE: LTD), Proctor & Gamble
(NYSE: PG), New York & Company, Inc. (NYSE: NWY) and Chico's
FAS, Inc. (NYSE: CHS).
For more information on this initiative, please
visit www.luxuriabrands.com/investors.html.
Follow ASCC on Twitter
at www.twitter.com/AristocratGroup.
About the Aristocrat Group Corp.
Through its brand management division, Aristocrat Brands, the
Aristocrat Group Corp. (www.aristocratgroupcorp.com) is on the path
to becoming a provider of premiere luxury goods, including
top-shelf distilled spirits. The company targeted the growing
market for quality domestic liquor in order to deliver maximum
returns to our shareholders.
The Aristocrat Group Corp. is also exploring smart
growth initiatives to position itself as the premier resource for
women’s lifestyle products and services, including motherhood
resources. For more information, please
visit www.luxuriabrands.com/investors.html.
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