ASCC Plans to Expand Brand Exposure in U.S. Auto Racing Market
April 04 2014 - 5:37AM
Business Wire
The Aristocrat Group Corp. (OTCBB: ASCC) will follow up its
successful brand-building activities in the U.S. motorsports
industry last year by expanding and enhancing its sponsorship and
exposure at auto racing events, the company announced today.
Auto racing is an integral part of ASCC’s current and future
plans to support its spirits products, particularly RWB
Ultra-Premium Handcrafted Vodka. Racecars branded with the RWB logo
have thrilled motorsports fanatics at events from Florida to Texas,
culminating in Prototype Class sessions for the IMSA TUDOR United
SportsCar Championship last winter.
Thoroughly pleased with the remarkable results of these branding
efforts, ASCC is working to pursue bigger, better and more
international promotional opportunities at professional racing
events in 2014.
“Having our brand and logo televised before a national audience
has given our business a tremendous boost in the past,” said ASCC
CEO Robert Federowicz. “Auto-racing fans have proven to be a great
fit for our product, and we plan to ramp up our efforts to market
RWB Vodka to them significantly in the coming weeks and months.
“We want to take our branding efforts to a new, international
level,” he added.
Exposure from international racing events is a cornerstone of
ASCC’s plans to build a portfolio of successful brands to compete
in a highly profitable sector alongside LVMH Moet Hennessy Louis
Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), BEAM, Inc. (NYSE:
BEAM) and Brown-Forman Corp. (NYSE: BF-B). By handling its own
distribution business, ASCC hopes to capitalize on unprecedented
new brand building opportunities through Luxuria Brands, its brand
management division.
About the Aristocrat Group Corp.
Through its brand management division, Luxuria Brands, the
Aristocrat Group Corp. is on the path to becoming a provider of
premium luxury goods, including top-shelf distilled spirits. The
company targeted the growing market for quality domestic liquor in
order to deliver maximum returns to our shareholders.
The Aristocrat Group Corp. is also exploring smart growth
initiatives to position itself as the premier resource for women’s
lifestyle products and services, including motherhood resources.
For more information, please
visit www.aristocratgroupcorp.com.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation
Reform Act of 1995: This news release contains forward-looking
information within the meaning of Section 27A of the Securities Act
of 1933, as amended, and Section 21E of the Securities Exchange Act
of 1934, as amended, including statements that include the words
“believes,” “expects,” “anticipate” or similar expressions. Such
forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause the actual results,
performance or achievements of the Company to differ materially
from those expressed or implied by such forward-looking statements.
In addition, description of anyone’s past success, either financial
or strategic, is no guarantee of success. This news release speaks
as of the date first set forth above and the Company assumes no
responsibility to update the information included herein for events
occurring after the date hereof.
Aristocrat Group Corp.Robert Federowicz, 850-269-6801President
and CEOinfo@aristocratgroupcorp.com
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