Avidbank Provides New Growth Capital to 4INFO, Expanding Its Credit Facilities to $6,500,000
August 05 2014 - 6:00AM
Business Wire
Avidbank Corporate Finance, a Division of Avidbank that
specializes in technology and asset-based lending, has expanded its
credit facilities to 4INFO. In addition to renewing the Line of
Credit, Avidbank provided an additional growth capital term loan to
support the Company’s continued revenue growth plans.
4INFO has been at the forefront of mobile innovation since 2004
and is headquartered in San Mateo, CA with offices in New York, Los
Angeles, Chicago and Boston. 4INFO is a fast-growing mobile
technology company solving the mobile attribution challenge for
national brand advertisers to measure the return on investment
(ROI) that matters most: sales lift at the cash register.
“With our tremendous growth fueled by solving the measurement
problem for marketers that has previously held back mobile ad
spending,” stated Tim Jenkins, CEO of 4INFO, “we appreciate having
a partner like Avidbank to support our continued rapid
expansion.”
“As 4INFO continues to grow and demonstrate strong financial
performance, we are pleased to provide the Company the growth
capital it requires, as well as renew its existing line of credit,”
stated Jeffrey Javier, Head of Business Development of Avidbank
Corporate Finance.
About Avidbank
Avidbank Holdings, Inc. (OTCBB: AVBH), headquartered in Palo
Alto, California offers innovative financial solutions and
services. We specialize in the following markets: commercial &
industrial, corporate finance, asset-based lending, real estate
construction and commercial real estate lending, and real estate
bridge financing. Avidbank advances the success of our clients by
providing them with financial opportunities and serving them as we
wish to be served – with mutual effort, ingenuity and trust –
creating long-term banking relationships.
About 4INFO
4INFO is a fast-growing mobile technology company solving the
mobile attribution challenge for national brand advertisers to
measure the ROI that matters most: sales lift at the cash register.
A privately held company, 4INFO’s brand ad revenue tripled in 2013
over 2012 – and continues to experience exponential growth. 4INFO’s
proprietary, patent-pending mobile technology has tied 152 million
mobile devices to 101 million U.S. households. 4INFO’s flagship
product – AdHaven Bullseye – enables advertisers to target
consumers with the same precision as online and direct mail
advertising. AdHaven Bullseye anonymously matches mobile device
data to household-level purchase data providing the ability to
measure actual sales results from a mobile ad spend. Launched in
March 2013, 4INFO’s AdHaven Bullseye has already powered mobile ad
campaigns for more than 75 national brands with impressive accuracy
and results: sales increases between 5 and 20%, ROI averaging 382%
and as high as 600%, and market share increases at the expense of
competitors. 4INFO collaborates with the most trusted 3rd party
data providers of purchase and lifestyle data – including Acxiom,
Nielsen, and Nielsen Catalina Solutions. On the forefront of mobile
innovation since 2004, 4INFO is headquartered in San Mateo, Calif.,
with offices in New York, Los Angeles, Chicago and Boston. Learn
more at www.4INFO.com
Avidbank Holdings, Inc.Steve Leen, 650-843-2204Chief Financial
Officerwww.avidbank.com
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