LOS ANGELES, April 14 , 2014 /PRNewswire/ -- Drinks Americas
(OTC: DKAM; "Drinks Americas" or the "Company"), the exclusive
United States broker for leading
premium authentic Mexican beers currently present in over 34
states, today is pleased to announce that leading Arizona distributor, Hensley Beverage Company,
has agreed to take on the Company's increasingly popular authentic
Mexican Day of the Dead Craft Beer and Mexicali, and incorporate the brand into their
key accounts across the state.
Founded in 1955, Hensley Beverage Company is Arizona's leading distributor of beer, fine
wine, and non-alcoholic beverages and snacks. With a proprietary
service fleet of more than 600 vehicles and the support of over 690
employees, Hensley is one of the largest family owned and operated
beverage distributors in the nation – bringing refreshment to
people all across Arizona, and
championing over 700 brands of beer, craft brew, fine wine, premium
spirits and good old-fashioned non-alcoholic beverages too.
"Hensley Beverage Company is very excited to bring Day of the
Dead and Mexicali brands to Arizona. These brands provide Hensley with its
first ever beer offerings in the Mexican import category. We could
not have picked a better partner than the Cerveceria Mexicana
Brewery which is the largest Mexican owned brewery selling brands
in the United States," said
Andy McCain, CFO and COO of Hensley
Beverage Company.
"Hensley is a trusted partner to over 8,000 retailers, and a
brand advocate to over 2,000 product labels. The quality
of products they carry, volume of products they distribute, and
breadth of customers they serve throughout Arizona is truly unparalleled. We look forward
to working with them and getting our authentic Mexican beer brands
onto more shelves throughout the state," commented, Joseph Belli, VP of Sales, Day of the Dead Craft
Beer.
Timothy Owens, Chief Executive
Officer of Drinks Americas, added, "Having Hensley as a major
distributor for our brewed-in-Mexico, Mexican-owned Day of the Dead Craft
Beer as well as our traditional Mexicali beer is key to our continued
penetration of the Arizona market.
We have already secured Whole Foods Market throughout the state and
are now focused on acquiring smaller, retail accounts. Hensley will
provide us with the necessary support to do this and to continue
our mission to bring 'real Mexican beer' back to the U.S."
About Drinks Americas Holdings
Drinks Americas (OTC: DKAM) is the exclusive United States broker for leading premium
authentic Mexican beers currently present in over 34 states. The
Company is on target to be the leading broker for Mexican beers in
each state in which it operates. Drinks Americas' leading premium
authentic Mexican beer brands include specialty Day of the Dead
Craft Beer, Mexicali(TM),
Rio Bravo(TM), Red Pig(TM) and
Chili Beer(TM), which are all brewed in Mexico's third largest brewery, independent
family owned Cerveceria Mexicana, utilizing state of the art
processes, fermentation and aging systems. Drinks Americas' brands
continue to forge strong connections with consumers through some of
the largest retailers and restaurants in the country. The Company
is headquartered in Los Angeles,
CA and trades under the ticker symbol "DKAM."
Except for the historical information contained herein, the
matters set forth in this release, including the description of the
company and its product offerings, are forward-looking statements
within the meaning of the "safe harbor" provision of the Private
Securities Litigation Reform Act of 1995. These forward-looking
statements are subject to risks and uncertainties that may cause
actual results to differ materially, including the historical
volatility and low trading volume of our stock, the risk and
uncertainties inherent in the early stages of growth companies, the
company's need to raise substantial additional capital to proceed
with its business, risks associated with competitors, and other
risks detailed from time to time in the company's most recent
filings with the Securities and Exchange Commission. These
forward-looking statements speak only as of the date hereof. The
company disclaims any intent or obligation to update these
forward-looking statements.
Investor Relations: 866-501-6582
Email: Lauren@ChooseWindmill.com
Photo - http://photos.prnewswire.com/prnh/20131203/NY26893
SOURCE Drinks Americas