Digital Shelf Space Corporate Update
January 30 2014 - 8:00PM
Marketwired
Digital Shelf Space Corporate Update
VANCOUVER, BRITISH COLUMBIA--(Marketwired - Jan 30, 2014) -
Digital Shelf Space Corp. (the "Company" or "DSS")
(TSX-VENTURE:DSS)(PINKSHEETS:DTSRF) announced today that the
Company and Gaiam Americas, Inc. ("Gaiam") have mutually agreed to
terminate the distribution agreement between the two parties for
the Company's flagship product GSP RUSHFIT. Terms of this
termination agreement remain private and confidential.
"We have worked very closely with the DRTV team at Gaiam over
the past 8 months. However, Gaiam and DSS have agreed that now is
the time for DSS to retake control over all aspects of distribution
with respect to GSP RUSHFIT" said Jeffrey Sharpe President and CEO
for DSS. "The collaboration with Gaiam has been successful so far.
In fact, GSP RUSHFIT had its best single sales day in the history
of the product on Amazon.com earlier this month. However, DSS
believes that, by taking back control of the distribution, there is
even greater potential, and we believe we can become one of the
real leaders in the category."
As a result of this development, DSS (in cooperation with Gaiam)
is in the process of transitioning the operations of the
gsprushfit.com website back to the Company, re-establishing a
direct selling relationship with Amazon.com, and taking on directly
all vendors (including warehousing and fulfillment, call centers
and media buyers). This transition should be completed by the end
of February, 2014.
In addition to transitioning the distribution of GSP RUSHFIT and
the day to day cash flows back to DSS, the Company is also in the
process of completing the new infomercial for the PGA TOUR's
TOURAcademy Home Edition, with final production having taken place
the week of January 6, 2014, with an anticipated completion date of
the end of the month. DSS will look to begin test marketing of the
new infomercial leading into the spring and the beginning of the
golf season. TOURAcademy Home Edition is the TourAcademy's
comprehensive golf improvement program. Players at all skill levels
take nine lessons at home then hit the range where they follow an
8-week, step-by-step practice plan to master their full swing and
learn stroke-saving short game techniques. The program comes
complete with two training aids, a contact bag and alignment
sticks, and the TOURAcademy instruction manual and practice
guide.
GSP RUSHFIT was designed to appeal to the massive global
audience with an interest in MMA and MMA training methods as a
complete home fitness workout program. GSP RUSHFIT combines three
of the hottest fitness trends. The complete program uses various
MMA conditioning exercises, intense circuit style training and body
weight training for fitness consumers to build muscle, cut weight
and get in shape. GSP RUSHFIT is unlike any fitness program
available. This program was carefully designed to give the most
efficient and effective workout possible at home with minimal
equipment. When consumers see how hard internationally respected
athlete Georges St-Pierre pushes himself, working out alongside him
will motivate and inspire consumers to push themselves harder, and
achieve more than they ever thought possible. Georges St-Pierre has
dedicated his life to Mixed Martial Arts and is regarded as one of
the top conditioned athletes not only in the sport, but also in the
world. Fitness fans everywhere can benefit directly from the same
commitment GSP has made to his own health and fitness.
About Digital Shelf Space Corp.
Digital Shelf Space is an independent creator, producer and
distributor of home entertainment content targeted at the fitness
and sports instruction market. Digital Shelf Space's overall
content partnership strategy is to align itself with world-class,
global brand partners. For more information visit
www.digitalshelfspace.com and to view our current projects with
Georges St-Pierre and the TOURAcademy®, visit www.gsprushfit.com
and www.touracademydvds.com.
Forward-Looking Statements
This news release may contain forward-looking statements and
information based on current expectations. These statements should
not be read as guarantees of future performance or results. Such
statements involve known and unknown risks, uncertainties and other
factors that may cause actual results, performance or achievements
to be materially different from those implied by such statements.
Although such statements are based on management's reasonable
assumptions, there can be no assurance that such assumptions will
prove to be correct. We assume no responsibility to update or
revise them to reflect new events or circumstances.
Additionally, there are known and unknown risk factors which
could cause Digital Shelf Space's actual results, performance or
achievements to be materially different from any future results,
performance or achievements expressed or implied by the
forward-looking information contained herein. Known risk factors
include, among others: reliance on the health and marketability of
celebrity fitness talent in productions owned by Digital Shelf
Space; actual results from the use of celebrity fitness products
may differ substantially from anticipated results; the substantial
investment of capital required to produce and market video and
entertainment productions, limitations imposed by our financing
abilities, unpredictability of the commercial success of our
programming, difficulties in integrating technological changes and
other trends affecting the entertainment industry.
A more complete discussion of the risks and uncertainties
facing Digital Shelf Space is disclosed in Digital Shelf Space's
Filing Statement dated November 16, 2010 and continuous disclosure
filings with Canadian securities regulatory authorities at
www.sedar.com. All forward-looking information herein is qualified
in its entirety by this cautionary statement, and Digital Shelf
Space disclaims any obligation to revise or update any such
forward-looking information or to publicly announce the result of
any revisions to any of the forward-looking information contained
herein to reflect future results, events or developments, except as
required by law.
Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of the release.
Digital Shelf Space Corp.Jeff SharpePresident &
CEO604.736-7977 ext.
111604.736-7944jeff@digitalshelfspace.comwww.digitalshelfspace.com
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