iSIGN Media Announces its Out of Home Proximity Marketing and Awareness Information Patent Approval for the United States
May 20 2014 - 12:00PM
Marketwired
iSIGN Media Announces its Out of Home Proximity Marketing and
Awareness Information Patent Approval for the United States
CLEARWATER, FLORIDA--(Marketwired - May 20, 2014) - iSIGN Media
Solutions Inc. ("iSIGN" or "Company")
(OTCQX:ISDSF)(TSX-VENTURE:ISD), a leading provider of interactive
mobile advertising solutions that serves advertisers,
manufacturers, retailers and advertising agencies throughout North
America, today announced that it has received patent approval from
the United States Patent and Trademark Office in respect of its
Application No. 11/986,650, Art Unit 3693.
iSIGN's application for a patent on its "method and system for
out-of-home proximity marketing and for delivering awareness
information" was initially filed November 27, 2007 and published on
April 17, 2008. The patent covers iSIGN's invention which "teaches
geographically dispersed computer units programmed to receive and
transmit information using OBEX or similar protocols fed by a
central source which is accepted or rejected on a per-message
basis" and as well specifically references "Bluetooth and other
wireless transceivers capable of collecting, storing and
transmitting wireless ID data from users"; to "store wireless
information concerning wireless ID data from the users of the
wireless devices, store information provided by sponsors to be
displayed on the plurality of said digital displaying units"; to
"collect and filter information …from digital sources" and much
more.
"This patent approval is an important milestone for the Company,
as it protects our intellectual property and inventions, which have
received wide interest from industry peers and giants in the past
year and beyond. It also provides a strong basis for the Company's
current and future pending patent applications in the Far East and
elsewhere," stated iSIGN's Chief Executive Officer, Alex Romanov.
"The patent approval positions iSIGN uniquely and exclusively at
the top of the mobile messaging and data collection technologies
space."
"iSIGN first started operations as a company broadcasting
messages to mobile devices that captured consumer responses to the
messaging," stated Mr. Romanov. "Over the years, iSIGN has expanded
application of its unique patented technology to further develop
and refine its data collection, filtering, data integration,
targeting and related back-end reporting systems allowing for
additional pieces of information to be gathered in order to be able
to selectively transmit relevant messaging to the users of the
devices. During this time we began to realize that we were becoming
much more than a simple mobile broadcaster, as we recognized that
the data we were gathering was pertinent to advertisers, retailers
and others."
To learn more about iSIGN and its products please visit
www.isignmedia.com
About iSIGN Media
Since 2007, iSIGN has been developing multiplatform advertising
and marketing solutions for brands to better attract, engage and
retain customers through their mobile devices. The data and SaaS
(software as a service) company collects and analyzes shopper
preferences so that brands can deliver targeted messaging and
personalized offers to consumers' mobile devices, in-location and
in real-time. The company's interactive proximity-marketing
technology is capable of gathering average price points, typical
purchases, in-store dwell times and other shopper metrics to
deliver business intelligence and insights into emerging consumer
behaviors that can help brands make better business decisions and
measure their marketing efforts. Utilizing Bluetooth™, mobile,
Wi-Fi, and location-aware technologies to deliver relevant and
timely messaging to any screen or mobile device, iSIGN delivers
rich media, permission-based messages free to consumers that can
drive immediate brand engagement, increased customer loyalty and
deliver higher ROI on marketing dollars spent. Headquartered in
Richmond Hill, Ontario, with R&D and customer support
operations in Vancouver, BC and Tampa, FL, the Company has also
grown to become the largest owner/operator of in-store digital
media in Canada with 5,600 digital signs in about 1,400 locations.
Partners include: IBM, Keyser Retail Solutions, Baylor University,
Verizon Wireless, TELUS and AOpen America Inc., with solution
distribution by GraphicMedia, Inc. and BlueStar Inc.
www.isignmedia.com
Forward-Looking Statements
This news release may include certain forward-looking statements
that are based upon current expectations, which involve risks and
uncertainties associated with iSIGN Media's business and the
environment in which the business operates. Any statements
contained herein that are not statements of historical facts may be
deemed to be forward-looking, including those identified by the
expressions "anticipate", "believe", "plan", "estimate", "expect",
"intend", and similar expressions to the extent they relate to the
Company or its management. The forward-looking statements are not
historical facts, but reflect iSIGN Media's current expectations
regarding future results or events. These forward-looking
statements are subject to a number of risks and uncertainties that
could cause actual results or events to differ materially from
current expectations. iSIGN Media assumes no obligation to update
the forward-looking statements, or to update the reasons why actual
results could differ from those reflected in the forward-looking
statements.
© 2014 iSIGN Media Solutions Inc. All Rights Reserved. All other
trademarks and trade names are the property of their respective
owners.
Neither the TSX Venture Exchange nor Its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility or accuracy of this
release.
Media Contact:Emily StorzSSPR267-758-2641 (direct)609-351-3592
(mobile)estorz@sspr.comInvestor Contact:Trevor BrucatoRB Milestone
Group1-212-661-7771 (office)tbrucato@rbmilestone.comCompany
contact:Alex RomanoviSIGN Mediaalex@isignmedia.com
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